IDEO founder and Stanford d.school creator David Kelley and his brother Tom Kelley, IDEO partner and the author of the bestselli ng The Art of Innovation , have written a powerful and compelling book on unleashing the creativity that lies within each and every one of us.
Too often, companies and individuals assume that creativity and innovation are the domain of the "creative types." But two of the leading experts in innovation, design, and creativity on the planet show us that each and every one of us is creative. In an incredibly entertaining and inspiring narrative that draws on countless stories from their work at IDEO and with many of the world's top companies, David and Tom Kelley identify the principles and strategies that will allow us to tap into our creative potential in our work lives, and in our personal lives, and allow us to innovate in terms of how we approach and solve problems. It is a book that will help each of us be more productive and successful in our lives and in our careers.
TOM KELLEY is a partner at IDEO, and the author of the bestselling The Art of Innovation and The Ten Faces of Innovation.
DAVID KELLEY is the founder of IDEO, one of the world's leading innovation and design firms, as well as the creator of the d.school at Stanford University.
文/暖暖蓝田 《创新自信力》的作者是创新前沿两位领军人物——IDEO(全球顶尖的创新与设计公司)的创始人戴维•凯利和畅销书《创新的艺术》的作者汤姆•凯利。他们是一生亲密合作的兄弟俩,本书的故事开始于2007年4月。 一天,哥哥戴维接到医生的电话,得知自己被诊断出...
评分 评分 评分 评分关于self-efficacy
评分2018.3.3 读完 著名设计公司IDEO和斯坦福d.school设计学院的创始人教你如何发掘创新力自信,不仅是yes you can鸡汤,还有大量实例和可操作的训练方法。
评分涌现读书会
评分一半是实用干货一半是成功学鸡汤…读者们各取所需吧
评分道理都挺好的,但道理太多了……看着不是那么有趣罢了。但是不能否认d.school带来的创新思维模式是前所未有的,帮助了很多并不是设计师的人解决了问题
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