Managerial Economics 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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作者

译者

2006-9 出版日期

546 页数

402.00元价格

丛书系列

9780131970748 图书编码

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发表于2024-11-27

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Managerial Economics 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

Managerial Economics 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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Managerial Economics 在线电子书图书描述

Book Description

This distinctive book features a running case study at the beginning and end of each chapter that explores the decision-making processes of managers within a hypothetical company. It creates a vivid, dynamic business setting that highlights microeconomic theory and the tools of quantitative analysis used in management decision-making. In addition, actual business examples from the popular press—including numerous international examples—are incorporated into the chapters to reinforce the connection between economic and real business situations. Chapter topics cover supply and demand, demand elasticity, demand estimation, forecasting, the theory and estimation of production, the theory and estimation of cost, competition and monopoly, monopolistic competition and oligopoly, special pricing practices, economic decision making in the 21st century, capital budgeting, and risk and uncertainty. For today's managers in government and industry.

Book Dimension

length: (cm)25.2 　　　　　　　　　　　　　 width:(cm)20.3

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