“There has been a growing rebellion, both among economists and analysts of business strategy, against the static view of the competitive process contained in neoclassical economics, and movement towards the very different picture of the competitive environment within which firms operate put forth by Joseph Schumpeter and developed in modern economic evolutionary theory. This fine book places firms squarely within an environment marked by Schumpeterian competition, and develops the implications regarding business strategies that can work in such a context. This reorientation of theorizing about business strategy is much needed, and very well done.”—Richard R. Nelson, Columbia University
“Unlike most books on the theory of the firm, this one takes reality into account. Mathews has researched the semiconductor and other leading-edge industries, studied both small and large entrepreneurial firms, and analyzed trade agreements between nations. His accumulated wisdom is woven into a simple yet elegant framework, and his arguments for firm strategizing under conditions of disequilibrium are compelling. Both economists and organizational scholars will learn a great deal from this refreshing work.”—Charles Snow, Penn State University
"...this is a book that should be read by anyone who seeks to contribute to the theory of the firm. Mathews’ efforts to retain the valuable ideas and constructs of economic, strategic management, and entrepreneurship theory, and to incorporate them into a realistic and usable framework, are admirable. The sweeping scope of his framework will allow individual scholars to see and understand how their research fits into the evolving theory of the firm and where their scholarly efforts should be directed in the future. Both economists and organizational theorists will learn a great deal from this refreshing work."—Academy of Management Review
Book Description
This book starts from the proposition that frameworks used in business strategy lack realism because they are built on equilibrium-based foundations carried over from the domain of neoclassical economics. Mathews proposes instead a conceptual framework consistent with the turbulence found in real economies, and brings strategizing into conformity with such phenomena as innovation and technological change, network formation, capture of substitution effects in modular systems, and many other interesting features of modern economies that are passed over by mainstream equilibrium-based analysis. This new framework is based on the way firms assemble resources into a distinctive bundle, then build activities out of these resources to generate revenue, and link the resources to the activities through routines created and administered by management.
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从阅读体验上讲,这本书的结构设计非常严谨,逻辑推演层层递进,令人信服。它成功地将过去几十年关于竞争理论的精华进行了整合与再创造,形成了一套全新的、更具解释力的模型。我个人对书中对“竞争性租金”的界定和捕捉策略的分析非常感兴趣。作者并没有将盈利视为理所当然的结果,而是将其描绘成一个动态的、需要持续“攫取”和“保卫”的过程。这种动态的视角,极大地拓宽了我们对“护城河”概念的理解。这本书的文字力量在于其穿透力,它能迅速剥去那些华丽的商业辞藻,直达商业博弈的核心本质。对于任何需要在复杂多变环境中做出关键决策的人,这本书都是一本不可多得的、能够提升思维清晰度和决策质量的指南。
评分这本书的内容实在是令人着迷,它不仅仅是一本理论书籍,更像是一份深入剖析现代商业脉络的地图。作者以一种极其细腻且富有洞察力的方式,将宏观经济的波动与企业层面的具体决策紧密地联系起来。我尤其欣赏它在阐述“动态失衡”这一概念时的深度。它不是简单地描述市场变化有多快,而是深入挖掘了那些看似混乱的表象背后,隐藏着的系统性力量和结构性矛盾。读完后,我对那些看似随机的市场事件,有了一种全新的、更具前瞻性的理解框架。书中对于不同行业案例的分析也十分到位,从高科技领域的颠覆性创新,到传统制造业的结构调整,无不体现出作者对商业实践的深刻把握。它强迫读者跳出日常运营的琐碎,从一个更高的维度去审视自身的战略定位。那种被知识的广度和深度所震撼的感觉,是近期阅读体验中少有的。
评分坦白说,这本书的学术底蕴非常扎实,但同时又保持着令人惊讶的易读性。它没有沉溺于晦涩的术语堆砌,而是巧妙地将复杂的理论用极其生动的比喻串联起来。我特别喜欢作者在介绍不同战略流派演变时所采用的历史回顾手法,这使得我们能够清晰地看到当前的战略困境是如何一步步演变而来的。这种历史的纵深感,极大地增强了批判性思维的培养。读完后,我感觉自己对“战略制定”这件事的理解不再是线性的,而是网状的、多维的。它教导我们如何识别那些别人忽视的、潜在的价值连接点。更重要的是,它提醒我们,真正的盈利能力来源于对系统内部非均衡状态的持续管理和利用,这是一种深刻的洞察,远超出了传统的成本领先或差异化竞争的二元对立。
评分这本书的写作风格非常独特,带着一种近乎哲学的沉思,但又紧紧扣合着商业现实的脉搏。它不像市面上那些快速消费的“商业黑话大全”,而更像是一部需要反复咀嚼的经典。作者对于“范式转换”的论述,让我对整个行业的生命周期有了更深刻的敬畏。我印象最深的是其中关于“认知锁定”的章节,它揭示了为什么许多行业巨头会在面对颠覆性技术时反应迟缓——原来是其既有的成功路径固化了高层管理者的感知系统。这种对组织心理学和战略决策之间关系的挖掘,使得这本书的价值超越了纯粹的商业分析,而触及了领导力的核心难题。对于那些追求深层变革而非表面优化的读者来说,这本书提供了一个极佳的参照系。
评分这本书的叙事节奏把握得极为精妙,读起来有一种酣畅淋漓的快感。它的语言风格非常鲜明,夹杂着一种不容置疑的自信和锐利的分析视角。尤其是在论述企业如何从竞争的僵局中找到突破口时,作者提供的工具箱是实战性极强的。我发现自己不断地停下来,在脑海中模拟书中所描述的场景,试图将那些复杂的模型具象化到我自己的工作情境中。其中关于“非对称性优势构建”的部分,简直是教科书级别的阐释。它没有提供一成不变的公式,而是提供了一套可以根据环境变化进行调整的思维范式。这种灵活性,恰恰是如今瞬息万变的市场最需要的。对于任何希望将战略思考提升到更高层次的管理者而言,这本书无疑是提供了一张清晰的路线图,指引他们如何驾驭不确定性,而非被其吞噬。
评分提出了公司不是被动适应和趋向均衡,而是主动创造和追求不均衡。对于战略,经济进化论和创业三者之间的关系有很好的阐述。
评分提出了公司不是被动适应和趋向均衡,而是主动创造和追求不均衡。对于战略,经济进化论和创业三者之间的关系有很好的阐述。
评分提出了公司不是被动适应和趋向均衡,而是主动创造和追求不均衡。对于战略,经济进化论和创业三者之间的关系有很好的阐述。
评分提出了公司不是被动适应和趋向均衡,而是主动创造和追求不均衡。对于战略,经济进化论和创业三者之间的关系有很好的阐述。
评分提出了公司不是被动适应和趋向均衡,而是主动创造和追求不均衡。对于战略,经济进化论和创业三者之间的关系有很好的阐述。
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