蒂姆·哈福德:《金融时报》“亲爱的经济学家”的专栏作家。在这个专栏中,他用最新的经济理论,为好奇心十足的读者提供轻松诙谐、深入浅出的答案。他同时还在世界银行工作,担任国际金融公司首席经济学家的主笔。之前,哈福德不但做过《金融时报》的经济学社评作家,还曾担任一家大型石油公司的经济学家、牛津大学的经济学教授。他现居华盛顿。可以从http://www.timharford.com/deareconomist/上阅读到哈福德的精彩评论。
“The economy [isn’t] a bunch of rather dull statistics with names like GDP (gross domestic product),” notes Tim Harford, columnist and regular guest on NPR’s Marketplace, “economics is about who gets what and why.” In this acclaimed and riveting book–part exposé, part user’s manual–the astute and entertaining columnist from the Financial Times demystifies the ways in which money works in the world. From why the coffee in your cup costs so much to why efficiency is not necessarily the answer to ensuring a fair society, from improving health care to curing crosstown traffic–all the dirty little secrets of dollars and cents are delightfully revealed by The Undercover Economist .
“A rare specimen: a book on economics that will enthrall its readers . . . It brings the power of economics to life.”
–Steven D. Levitt, coauthor of Freakonomics
“A playful guide to the economics of everyday life, and as such is something of an elder sibling to Steven Levitt’s wild child, the hugely successful Freakonomics.”
– The Economist
“A tour de force . . . If you need to be convinced of the everrelevant and fascinating nature of economics, read this insightful and witty book.”
–Jagdish Bhagwati, author of In Defense of Globalization
“This is a book to savor.”
– The New York Times
“Harford writes like a dream. From his book I found out why there’s a Starbucks on every corner [and] how not to get duped in an auction. Reading The Undercover Economist is like spending an ordinary day wearing X-ray goggles.”
–David Bodanis, author of Electric Universe
“Much wit and wisdom.”
–The Houston Chronicle
From Publishers Weekly
Nattily packaged-the cover sports a Roy Lichtensteinesque image of an economist in Dick Tracy garb-and cleverly written, this book applies basic economic theory to such modern phenomena as Starbucks' pricing system and Microsoft's stock values. While the concepts explored are those encountered in Microeconomics 101, Harford gracefully explains abstruse ideas like pricing along the demand curve and game theory using real world examples without relying on graphs or jargon. The book addresses free market economic theory, but Harford is not a complete apologist for capitalism; he shows how companies from Amazon.com to Whole Foods to Starbucks have gouged consumers through guerrilla pricing techniques and explains the high rents in London (it has more to do with agriculture than one might think). Harford comes down soft on Chinese sweatshops, acknowledging "conditions in factories are terrible," but "sweatshops are better than the horrors that came before them, and a step on the road to something better." Perhaps, but Harford doesn't question whether communism or a capitalist-style industrial revolution are the only two choices available in modern economies. That aside, the book is unequaled in its accessibility and ability to show how free market economic forces affect readers' day-to-day.
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.
From Bookmarks Magazine
Harford exposes the dark underbelly of capitalism in Undercover Economist . Compared with Steven Levitt’s and Stephen J. Dubner’s popular Freakonomics (*** July/Aug 2005), the book uses simple, playful examples (written in plain English) to elucidate complex economic theories. Critics agree that the book will grip readers interested in understanding free-market forces but disagree about Harford’s approach. Some thought the author mastered the small ideas while keeping in sight the larger context of globalization; others faulted Harford for failing to criticize certain economic theories and to ground his arguments in political, organizational structures. Either way, his case studies—some entertaining, others indicative of times to come—will make you think twice about that cup of coffee.
Copyright © 2004 Phillips & Nelson Media, Inc.
虽然经济学本身是一种客观的分析工具,但这样并不能表明经济学家总是客观的,经济学家研究权力问题、贫困问题、增长问题、发展问题,但在运用这些模型分析以上问题时,很难对模型背后的现实世界无动于衷。所以经济学家经常超越自己的角色,去担当经济政策的工程师,成为某...
评分一个同学在聊天时说,要是能找到一个年薪60万的工作就舒服了,上海这样的职位应该有很多。我知道有些难,因为和他能力相差不多的人比相应的职位要多很多。本书的作者首先就讲到稀缺产生力量,没有空气和水就会死亡,因为空气和水不稀缺,不仅便宜而且可以污染;去年的地价上涨...
评分虽然经济学本身是一种客观的分析工具,但这样并不能表明经济学家总是客观的,经济学家研究权力问题、贫困问题、增长问题、发展问题,但在运用这些模型分析以上问题时,很难对模型背后的现实世界无动于衷。所以经济学家经常超越自己的角色,去担当经济政策的工程师,成为某...
评分想写点什么评价的 不然是不是对不起这么一本好书 但是发现都被前面的人写过了…… 一本像小说一样的经济学 用非常轻松的心情读完了发现好像没有一句废话(非常难得了)用简单的办法来阐述深刻的道理 这就完全够得上好书了
评分由開始到結束,整本書都趣味央然.儘管一些經濟學的名詞,如稀少性、價格、供求關係,外部不經濟等,都不是新鮮事物,但Harford文筆活潑,例子生動,寫來象閒話家常.讀着讀着,是呀,就是這樣的,便看完整本書了.書的的最後一章,分析中國經改的成功經驗,談國有企業的改革,言簡...
Very very entry level but quite interesting still
评分Very very entry level but quite interesting still
评分Economics is about who gets what and why, but moreover, economics is about people, something that economists have done a very bad job at explaining. And economic growth is about a better life for individuals, more choices, less fear, less toil and hardship.
评分Economics is about who gets what and why, but moreover, economics is about people, something that economists have done a very bad job at explaining. And economic growth is about a better life for individuals, more choices, less fear, less toil and hardship.
评分Economics is about who gets what and why, but moreover, economics is about people, something that economists have done a very bad job at explaining. And economic growth is about a better life for individuals, more choices, less fear, less toil and hardship.
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