KEITH FERRAZZI is founder and CEO of Ferrazzi Greenlight. He recently served as CEO of YaYa media, an interactive company. Before joining YaYa, he was chief marketing officer for Starwood Hotels & Resorts Worldwide, and CMO at Deloitte Consulting, where he was the the youngest partner in their history. Named one of the "40 Under 40" busines leaders by Crain's Business, Ferrazzi is a frequent writer and commentator for The Wall Street Journal, Harvard Business Review, Inc., CNN, and CNBC. He lives in Los Angeles. TAHL RAZ is a former reporter at Inc. magazine.
Do you want to get ahead in life?
Climb the ladder to personal success?
The secret, master networker Keith Ferrazzi claims, is in reaching out to other people. As Ferrazzi discovered early in life, what distinguishes highly successful people from everyone else is the way they use the power of relationships—so that everyone wins.
In Never Eat Alone, Ferrazzi lays out the specific steps—and inner mindset—he uses to reach out to connect with the thousands of colleagues, friends, and associates on his Rolodex, people he has helped and who have helped him.
The son of a small-town steelworker and a cleaning lady, Ferrazzi first used his remarkable ability to connect with others to pave the way to a scholarship at Yale, a Harvard MBA, and several top executive posts. Not yet out of his thirties, he developed a network of relationships that stretched from Washington’s corridors of power to Hollywood’s A-list, leading to him being named one of Crain’s 40 Under 40 and one of Davos’ Global Leader for Tomorrow.
Ferrazzi's form of connecting to the world around him is based on generosity, helping friends connect with other friends. Ferrazzi distinguishes genuine relationship-building from the crude, desperate glad-handling usually associated with “networking.” He then distills his system of reaching out to people into practical, proven principles. Among them:
Don’t keep score: It’s never simply about getting what you want. It’s about getting what you want and making sure that the people who are important to you get what they want, too.
“Ping” constantly: The Ins and Outs of reaching out to those in your circle of contacts all the time—not just when you need something.
Never eat alone: The dynamics of status are the same whether you’re working at a corporation or attending a society event— “invisibility” is a fate worse than failure.
In the course of the book, Ferrazzi outlines the timeless strategies shared by the world’s most connected individuals, from Katherine Graham to Bill Clinton, Vernon Jordan to the Dalai Lama.
Chock full of specific advice on handling rejection, getting past gatekeepers, becoming a “conference commando,” and more, Never Eat Alone is destined to take its place alongside How to Win Friends and Influence People as an inspirational classic.
人脉的重要性是放之四海而皆准的,更何况是在人口众多、潜规划较复杂的中国,你要办点什么事儿,里头或上头没人,那哪成?所以,对一个想把生活过得更舒服一点的人来说,人脉的价值和重要性,想必谁也无须对他多费口舌。那些涉世未深、没什么人脉的人费尽心思想经营自己...
评分本书根本上讲的就是如何做人做事。今年我翻译的书里提到了《Never Eat Alone》,所以买来读了。国外作者的书引用都比较多,如果花时间把一本书里引用的其它书都看完,估计要至少3个月时间,其中还包括很多根本没有中译版的书。 美国商业社会是非常功利的,能写成这样也算是不错...
评分C1 要有自己的圈子 职业生涯的每一个阶段,都寻找周围最成功的人并寻求帮助和指导 真正的“关系“是想办法让其他人更成功,“付出”而不是“索取” 没有人可以孤军奋战,自己可以成为圈子的中心 C2 慷慨才是硬通货 热情把你的关系介绍给其他人,才能聚集成关系网 关系像肌肉,...
评分C1 要有自己的圈子 职业生涯的每一个阶段,都寻找周围最成功的人并寻求帮助和指导 真正的“关系“是想办法让其他人更成功,“付出”而不是“索取” 没有人可以孤军奋战,自己可以成为圈子的中心 C2 慷慨才是硬通货 热情把你的关系介绍给其他人,才能聚集成关系网 关系像肌肉,...
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