The Springboard 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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Stephen Denning 作者

Butterworth-Heinemann

译者

2000-10-26 出版日期

248 页数

USD 49.95 价格

Paperback

丛书系列

9780750673556 图书编码

The Springboard 在线电子书图书标签: 杂文故事心理学

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发表于2024-11-25

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The Springboard 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

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"The Springboard: How Storytelling Ignites Action in Knowledge-Era Organizations" is the first book to teach storytelling as a powerful and formal discipline for organizational change and knowledge management. The book explains how organizations can use certain types of stories ("springboard" stories) to communicate new or envisioned strategies, structures, identities, goals, and values to employees, partners and even customers. Readers will learn techniques by which they can help their organizations become more unified, responsive, and intelligent. Storytelling is a management technique championed by gurus including Peter Senge, Tom Peters and Larry Prusak. Now Stephen Denning, an innovator in the new discipline of organizational storytelling, teaches how to use stories to address challenges fundamental to success in today's information economy. It provides innovative and powerful tools which can effect organizational change; and, helps organizations share knowledge critical to success in the information economy.

The Springboard 在线电子书下载 mobi epub pdf txt 在线电子书下载

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