具体描述
读后感
这是《文案发烧》第三章，所说的内容。 作者认为，开始创作广告之前，“先摊开一张白纸，然后试着把它填满有趣的东西”。如果一个创意在纸上的小长方形框里看着不顺眼的话，画出来也不会是好广告。 接着开始广告创作。 广告创作的第一步，当然是找对问题，然后对症下药。 有人...
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Not just about copy writing. It also talks about how to come up with creative ideas, how to communicate and the business overall. NICE read! Highly recommend to anyone interested in advertising.
评分Not just about copy writing. It also talks about how to come up with creative ideas, how to communicate and the business overall. NICE read! Highly recommend to anyone interested in advertising.
评分Not just about copy writing. It also talks about how to come up with creative ideas, how to communicate and the business overall. NICE read! Highly recommend to anyone interested in advertising.
评分Not just about copy writing. It also talks about how to come up with creative ideas, how to communicate and the business overall. NICE read! Highly recommend to anyone interested in advertising.
评分Not just about copy writing. It also talks about how to come up with creative ideas, how to communicate and the business overall. NICE read! Highly recommend to anyone interested in advertising.
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