Hey, Whipple, Squeeze This 在線電子書 圖書標籤: 廣告 教材 營銷 翻譯 美國 文案 廣告
發表於2024-09-12
Hey, Whipple, Squeeze This 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024
Not just about copy writing. It also talks about how to come up with creative ideas, how to communicate and the business overall. NICE read! Highly recommend to anyone interested in advertising.
評分Not just about copy writing. It also talks about how to come up with creative ideas, how to communicate and the business overall. NICE read! Highly recommend to anyone interested in advertising.
評分Not just about copy writing. It also talks about how to come up with creative ideas, how to communicate and the business overall. NICE read! Highly recommend to anyone interested in advertising.
評分Not just about copy writing. It also talks about how to come up with creative ideas, how to communicate and the business overall. NICE read! Highly recommend to anyone interested in advertising.
評分Not just about copy writing. It also talks about how to come up with creative ideas, how to communicate and the business overall. NICE read! Highly recommend to anyone interested in advertising.
工作上的需要,一些专业的书籍还是需要好好通读一下。个人比较喜欢国外作家写的关于如何创作或如何提供技能的书籍,因为通常有简单容易操作的方法和步骤,而不是空洞无力的理论加口号。 这本书,值得推荐。分析的每一个经典案例,都分析得非常到位,关键,你能从中学到...
評分这是我读的第一本广告方面的书,基本没有任何发言权,所以基本就快乐的书摘吧~ 不必以牺牲广告的灵性,优雅和智慧为代价去促进销售 及时动笔很重要,一开始创作的一些想法。 创意想象规律 1尽可能收集与主题相关的资料,阅读资料,圈划重点,找出问题,访问工厂 2坐下来,积...
評分读完发现,只有第2、3、4这三章对于个人比较有用。后边开始讲广播的,将各式奇葩广告人的,讲态度的,个人认为可看可不看,建议跳过。 这本书让我觉得受用的地方,应该就是这6个字——简单就是一切。 这半年多来也时时刻刻在提醒自己,用最少的字,表达最重点的意思即可。 ...
評分工作上的需要,一些专业的书籍还是需要好好通读一下。个人比较喜欢国外作家写的关于如何创作或如何提供技能的书籍,因为通常有简单容易操作的方法和步骤,而不是空洞无力的理论加口号。 这本书,值得推荐。分析的每一个经典案例,都分析得非常到位,关键,你能从中学到...
Hey, Whipple, Squeeze This 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024