Stuck in a "win-win versus win-lose" debate, most negotiation books focus on face-to-face tactics. Yet table tactics are only the "first dimension" of Lax and Sebenius??s pathbreaking 3-D Negotiation?? approach, developed from their decades of doing deals and analyzing great dealmakers. Moves in their "second dimension"??deal design??systematically unlock economic and non-economic value by creatively structuring agreements. But what sets the 3-D approach apart is its "third dimension": setup. Before showing up at a bargaining session, 3-D Negotiators ensure that the right parties have been approached, in the right sequence, to address the right interests, under the right expectations, and facing the right consequences of walking away if there is no deal. This new arsenal of moves away from the table often exerts the greatest impact on the negotiated outcome. Packed with practical steps and cases, 3-D Negotiation demonstrates how superior setup moves plus insightful deal designs can enable you to reach remarkable agreements at the table, unattainable by standard tactics.
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三維談判:在至關重要的交易中扭轉局麵
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Create a 3D map for your negotiation. Map back from success to initial starting point. Don't be afraid to set ZOPA to start from negative value. Dovetail or create values. The book can be used to other aspects of your life. 在作者眼中，閤同是活的！從來沒有這麼想過，很新奇的觀點。
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评分Create a 3D map for your negotiation. Map back from success to initial starting point. Don't be afraid to set ZOPA to start from negative value. Dovetail or create values. The book can be used to other aspects of your life. 在作者眼中，閤同是活的！從來沒有這麼想過，很新奇的觀點。
评分寫的很一般
评分寫的很一般
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