The Public Relations Handbook for Nonprofits 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024

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Art Feinglass 作者

John Wiley & Sons Inc

譯者

2005-5 出版日期

311 頁數

435.00元價格

HRD

叢書系列

9780787974541 圖書編碼

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發表於2024-11-13

The Public Relations Handbook for Nonprofits 在線電子書 epub 下載 mobi 下載 pdf 下載 txt 下載 2024

The Public Relations Handbook for Nonprofits 在線電子書 epub 下載 pdf 下載 mobi 下載 txt 下載 2024

The Public Relations Handbook for Nonprofits 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024

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Nonprofit organizations must employ effective, professional public relations techniques in order to get the recognition, support and dollars they need to fulfill their missions. The Public Relations Handbook for Nonprofits offers you the first comprehensive guide to all the practices organizations need to do well in their efforts to do good. This title examines all the elements, tools and processes involved in an effective nonprofit PR campaign.

Offering a combination of theory and practice, it shows you how to market to your key audiences, both inside and outside of your organization. In addition to helping you understand you target markets and shaping your message for your audience, Feinglass discusses all the key public relations vehicles, including: news releases press kits brochures newsletters annual reports direct mail advertising the internet special events A final chapter walks you step by step through the process of developing your own comprehensive public relations campaign.

The Public Relations Handbook for Nonprofits 在線電子書下載 mobi epub pdf txt 在線電子書下載

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