• Authoritative advice on every aspect
of running a design business
• Expert contributors include Leonard DuBoff, Richard Weisgrau, Eva Doman Bruck, and many more
General small-business advice just doesn’t work for a graphic design business. What graphic designers need is The Graphic Design Business Book , packed with directly relevant strategies for creating a business plan, managing a studio, presenting portfolios, marketing on the Web, keeping clients happy, and more, including sample contract forms and listings of professional organizations—all contributed by experts in their fields. Every graphic designer needs a copy of The Graphic Design Business Book .
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