Golden Arches East 在线电子书 图书标签: 人类学 本土化 文化研究 全球化 anthropology 麦当劳 饮食人类学 饮食
发表于2025-03-26
Golden Arches East 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2025
六年前读觉得挺好。最近再读一遍觉得缺陷好明显。写棒子那一章真是越读越可乐。
评分零食书。不过我倒是没想过年轻人的流行文化是肿么与经济结构(就业机会、个体决策、购买力等)和社会结构的变迁(家庭宠护倒置,儿童先老人后)结合起来的。许多细节描述有趣,满足民族志的基本要求;叙事结构简单,主要是全球化和地方化的多样性。其他以前没想到的因素有卫生(厕所)、安全(无烟酒)
评分窝看完了……讲的很简单即使不写paper也能看。但不写paper的话又很无聊肯定不会看……Intro和再版的追踪报告还可以
评分非native speaker写的明显废话较多!
评分文集 质量参差 有趣还是有趣的 but outdated
詹姆斯·华生,美国哈佛大学人类学教授,曾担任香港中文大学客座教授。著有《晚清帝国和现代中国的丧葬仪礼》(Death Ritual in Late Imperial and Modern China)、《海外移民与中国家族世系》、(Emigration and the Chinese Lineage)等书。
McDonald's restaurants are found in over 100 countries, serving tens of millions of people each day. What are the cultural implications of this phenomenal success? The widely read--and widely acclaimed--"Golden Arches East" argues that McDonald's has largely become divorced from its American roots and become a "local" institution for an entire generation of affluent consumers in Hong Kong, Beijing, Taipei, Seoul, and Tokyo. In the second edition, James L. Watson also covers recent attacks on the fast-food chain as a symbol of American imperialism, and the company's role in the obesity controversy currently raging in the U.S. food industry, bringing the story of East Asian franchises into the twenty-first century. Praise for the First Edition: ""Golden Arches East" is a fascinating study that explores issues of globalization by focusing on the role of McDonald's in five Asian economies and concludes] that in many countries McDonald's has been absorbed by local communities and become assimilated, so that it is no longer thought of as a foreign restaurant and in some ways no longer functions as one." --Nicholas Kristof, "New York Times Book Review" "This is an important book because it shows accurately and with subtlety how transnational culture emerges. It must be read by anyone interested in globalization. It is concise enough to be used for courses in anthropology and Asian studies." --Joseph Bosco, "China Journal" "The strength of this book is that the contributors contextualize not just the food side of McDonald's, but the social and cultural activity on which this culture is embedded. These are culturally rich stories from the anthropology of everyday life." --Paul Noguchi, "Journal of Asian Studies" "Here is the rare academic study that belongs in every library."--"Library Journal"
此文同时涉及《社会的麦当劳化》20周年纪念本 [汉堡统治世界?!] 麦当劳10月12日的一次改名,在中国网民中激发了巨大的反响。金色M标志从喻体变成了本体,向东的金拱门真的变成了向东的“金拱门”。初版于1997年的《金拱向东:麦当劳在东亚》(以下简称《金拱向东》),书名颇...
评分基于上个世纪90年代的田野,所叙述的五篇文章。 记录一下几个收获点: 1、现在已经十分“老生常谈”的在地化研究;食物的分类,正餐/小吃?抑或是无法将其划分到任意一个范畴中,成为“危险”的存在; 2、儿童对食物的分类,和对食物背后所谓“阶级”(高级/低级)的判别; 3、...
评分 评分Golden Arches East 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2025