Today the classics of the western canon, written by the proverbial dead white men,” are cannon fodder in the culture wars. But in the 1950s and 1960s, they were a pop culture phenomenon. The Great Books of Western Civilization, fifty-four volumes chosen by intellectuals at the University of Chicago, began as an educational movement, and evolved into a successful marketing idea. Why did a million American households buy books by Hippocrates and Nicomachus from door-to-door salesmen? And how and why did the great books fall out of fashion? In A Great Idea at the Time Alex Beam explores the Great Books mania, in an entertaining and strangely poignant portrait of American popular culture on the threshold of the television age. Populated with memorable characters, A Great Idea at the Time will leave readers asking themselves: Have I read Lucretius’s De Rerum Natura lately? If not, why not?
具體描述
讀後感
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用戶評價
經典叢書的沉浮。幾韆萬的銷售額居然大部分是靠上門推銷完成的。不過，小字、雙欄、精裝的大部頭，貴賤不說，我是沒什麼閱讀欲望的。
评分Interesting read, the idea itself is only suitable for gauche Americans, although a Chinese version of St. John's wouldn't be such a bad idea.
评分經典叢書的沉浮。幾韆萬的銷售額居然大部分是靠上門推銷完成的。不過，小字、雙欄、精裝的大部頭，貴賤不說，我是沒什麼閱讀欲望的。
评分Interesting read, the idea itself is only suitable for gauche Americans, although a Chinese version of St. John's wouldn't be such a bad idea.
评分經典叢書的沉浮。幾韆萬的銷售額居然大部分是靠上門推銷完成的。不過，小字、雙欄、精裝的大部頭，貴賤不說，我是沒什麼閱讀欲望的。
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