Beyond the Babble 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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Matha, Bob/ Boehm, Macy/ Silverman, Marcia (FRW) 作者

译者

2008-7 出版日期

240 页数

202.00元价格

丛书系列

9780470200483 图书编码

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发表于2024-09-11

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Beyond the Babble 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

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Discover how to connect with and inspire employees throughout an organization. Improve your leadership skills –– even if you aren′t a "natural" communicator –– with a specific communication strategy that anyone can use. Authors Matha and Boehm present research showing that all managers can improve performance by using the principles outlined in Beyond the Babble. They explore why communication is crucial, how and when to do it, how to embed it in an organization′s culture, and how to measure results. They also show how internal communications professionals can improve an organization′s communication to the outside world. Bob Matha (Chicago, IL) has 30 years of experience in business communications as a consultant and executive. Macy Boehm (Chicago, IL) has spent 15 years in business communications. Matha and Boehm are principals of Basics 3, a leadership communications consulting firm, and also serve as senior internal communications advisors to clients of Ogilvy Public Relations Worldwide.

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