Predictably Irrational, Revised and Expanded Edition 在线电子书 图书标签: 行为经济学 psychology business 经济学 心理学 DanAriely 经济 marketing
发表于2025-03-30
Predictably Irrational, Revised and Expanded Edition 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2025
面对家里中学生的rational, 我汗。。。
评分修订,扩编版终于读完了,不愧经典
评分03152014 - 04212014 try the English version first with the author's MOOC course on COURSERA; done before the course's ending!
评分对理性经济人假设的一次次松动,引出多种反直觉的结论。每一章的实验设计很有趣也很有启发性。作为一本行为经济学的科普读物,营养均衡易消化。
评分有些点挺有意思 但废话也多
Dr. Dan Ariely, 40, is the Alfred P. Sloan Professor of Behavioral Economics at MIT, where he holds a joint appointment between MIT’s Program in Media Arts and Sciences and the Sloan School of Management. He is also a visiting scholar at the Boston Federal Reserve Bank and a fellow at the Institute for Advance Study at Princeton. Dr. Ariely publishes widely in the leading scholarly journals in economics, psychology, and business. His work has been featured in a variety of media including The New York Times, Wall Street Journal, Washington Post, Boston Globe, Business 2.0, Scientific American, Science, CNN, NPR, and he was interviewed for ABC 20/20’s segment on Freakonomics. Born in New York City, he lives in Boston, MA and Princeton, NJ.
How do we think about money?
What caused bankers to lose sight of the economy?
What caused individuals to take on mortgages that were not within their means?
What irrational forces guided our decisions?
And how can we recover from an economic crisis?
In this revised and expanded edition of the New York Times and Wall Street Journal bestseller Predictably Irrational, Duke University's behavioral economist Dan Ariely explores the hidden forces that shape our decisions, including some of the causes responsible for the current economic crisis. Bringing a much-needed dose of sophisticated psychological study to the realm of public policy, Ariely offers his own insights into the irrationalities of everyday life, the decisions that led us to the financial meltdown of 2008, and the general ways we get ourselves into trouble.
Blending common experiences and clever experiments with groundbreaking analysis, Ariely demonstrates how expectations, emotions, social norms, and other invisible, seemingly illogical forces skew our reasoning abilities. As he explains, our reliance on standard economic theory to design personal, national, and global policies may, in fact, be dangerous. The mistakes that we make as individuals and institutions are not random, and they can aggregate in the market—with devastating results. In light of our current economic crisis, the consequences of these systematic and predictable mistakes have never been clearer.
Packed with new studies and thought-provoking responses to readers' questions and comments, this revised and expanded edition of Predictably Irrational will changethe way we interact with the world—from the small decisions we make in our own lives to the individual and collective choices that shape our economy.
那是三十多年前,我在东北林区工作。有一天,当地商店的经理来找我说:“咱们店里的白糖卖不出去,眼看快到夏天了,再卖不出去就要变质。你是学经济的,能不能给我想个办法?”我知道,虽然当年物质短缺“要嘛没嘛”,但林业局用木材换了不少白糖,当地人吃糖并不多,糖并不缺...
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评分无机客 在最近的一段时期里,认知科学获得了不少的关注,人类到底是怎么做出决策的?《可预测的非理性》提供了一种可以依赖的理论,解释了决策背后的奥秘。作者丹·艾瑞里是麻省理工学院斯隆管理学院的阿尔弗雷德·P.斯隆行为经济学讲席教授,他侧重于研究和评估人类的决策机...
Predictably Irrational, Revised and Expanded Edition 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2025