Why We Buy 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024

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Paco Underhill 作者

Simon & Schuster

譯者

2008-12-30 出版日期

306 頁數

GBP 16.00 價格

Paperback

叢書系列

9781416595243 圖書編碼

Why We Buy 在線電子書圖書標籤: 營銷心理學 psychology shopping 購物習慣零售 Marketing 零售業

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發表於2024-09-26

Why We Buy 在線電子書 epub 下載 mobi 下載 pdf 下載 txt 下載 2024

Why We Buy 在線電子書 epub 下載 pdf 下載 mobi 下載 txt 下載 2024

Why We Buy 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024

Why We Buy 在線電子書用戶評價

評分☆☆☆☆☆

如果最後一部分就更好瞭

評分☆☆☆☆☆

作者對於傳統零售業的分析相當給力，可惜本書後半段臆想多於數據推斷，略有瑕疵

評分☆☆☆☆☆

拜Ali所賜～不過真的很貼切

評分☆☆☆☆☆

很有意思的一本書，講瞭很多平時生活中隨處可見的現象背後的真相，對於大多數銷售行業的從業者而言都是一本十分有意義的書，一些小的反思和改動就會令現狀大大改善

評分☆☆☆☆☆

易讀易懂

Why We Buy 在線電子書著者簡介

Why We Buy 在線電子書 pdf 下載 txt下載 epub 下載 mobi 在線電子書下載

Why We Buy 在線電子書圖書描述

Revolutionary retail guru Paco Underhill is back with a completely revised edition of his classic, witty bestselling book on our ever-evolving consumer culture -- full of fresh observations and important lessons from the cutting edge of retail, which is taking place in the world's emerging markets. New material includes: • The latest trends in online retail -- what retailers are doing right and what they're doing wrong -- and how nearly every Internet retailer from iTunes to Amazon can drastically improve how it serves its customers. • A guided tour of the most innovative stores, malls and retail environments around the world -- almost all of which are springing up in countries where prosperity is new. An enormous indoor ski slope attracts shoppers to a mall in Dubai; an uber luxurious Sao Paolo department store provides its customers with personal shoppers; a mall in South Africa has a wave pool for surfing. The new Why We Buy is an essential guide -- it offers advice on how to keep your changing customers and entice new and eager ones.

Why We Buy 在線電子書下載 mobi epub pdf txt 在線電子書下載

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