Management in English Language Teaching 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2025

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White, Ron/ Martin, Mervyn/ Stimson, Mike/ Hodge, Robert 作者

譯者

1991-8 出版日期

356 頁數

$ 58.20 價格

叢書系列

9780521377638 圖書編碼

Management in English Language Teaching 在線電子書圖書標籤: teaching management language English

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發表於2025-02-07

Management in English Language Teaching 在線電子書 epub 下載 mobi 下載 pdf 下載 txt 下載 2025

Management in English Language Teaching 在線電子書 epub 下載 pdf 下載 mobi 下載 txt 下載 2025

Management in English Language Teaching 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2025

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Management in English Language Teaching 在線電子書 pdf 下載 txt下載 epub 下載 mobi 在線電子書下載

Management in English Language Teaching 在線電子書圖書描述

Teachers who are making the transition into management need to gain expertise in specialist areas such as personnel, marketing and finance. This book provides an introduction to these three areas, a section being devoted to each. 'People and organisations' covers staff selection and development, managing curriculum development and innovation, and organising resources and information. It emphasises the importance of communication. 'Marketing' begins by defining marketing and describing 'the marketing mix'. It goes on to offer detailed guidance for developing and implementing a marketing plan. 'Finance' deals with financial records and statements, cashflow management, management accounting and using financial information, all in terms which are accessible to non-specialists. There are clear explanations in each area supported by examples and case studies drawn from the author's own extensive experience. Each chapter contains a set of follow-up activities which reinforce and develop the content of the chapter by relating it to practical issues.

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