Winning the Professional Services Sale 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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McLaughlin, Michael W. 作者

译者

2009-7 出版日期

200 页数

208.00元价格

丛书系列

9780470455852 图书编码

Winning the Professional Services Sale 在线电子书图书标签: 陈果新浪博客 Sales BD Amazon

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Winning the Professional Services Sale 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

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Winning the Professional Services Sale 在线电子书图书描述

An innovative approach to winning more profitable sales in the growing professional services industry In recent years, professional services providers have had to rethink their sales methods and adapt to profound changes in the way clients buy services. In response, "Winning the Professional Services Sale" argues for fundamental changes in the seller's mindset and sales strategies. Rather than pressing the sale, salespeople must help clients buy--the way that works best for each client. This new approach gives buyers what they now want in a services seller: a consultative problem solver, change agent, and solution integrator, all rolled into one. Author Michael McLaughlin presents a strategy for winning new business with a holistic approach to each client relationship. Only by fully understanding a sale from every angle, including its impact on the client's business and career, can salespeople thrive in the new era of the service economy. Michael W. McLaughlin is the coauthor of "Guerrilla Marketing for Consultants" and a principal with MindShare Consulting LLC, a firm that creates innovative sales and marketing strategies for professional services companies. Before founding MindShare Consulting, he was a partner with Deloitte Consulting.

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