Good for Business 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024

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Ann O'Reilly 作者

Palgrave Macmillan Trade

譯者

2009-9-15 出版日期

256 頁數

USD 30.00 價格

Hardcover

叢書系列

9780230616875 圖書編碼

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發表於2024-11-11

Good for Business 在線電子書 epub 下載 mobi 下載 pdf 下載 txt 下載 2024

Good for Business 在線電子書 epub 下載 pdf 下載 mobi 下載 txt 下載 2024

Good for Business 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024

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Good for Business 在線電子書 pdf 下載 txt下載 epub 下載 mobi 在線電子書下載

Good for Business 在線電子書圖書描述

In order to satisfy the heightened demands of today’s more powerful consumer, corporations from Wal-Mart to GE are undergoing an evolutionary transformation in the way they do business--from their operations and strategies to their relationships with customers and communities. In this timely book, two top branding experts team up with a highly regarded specialist in corporate culture and a leading global search consultant to illustrate how the most dynamic and promising companies of today are charting a new path for the corporate brand of tomorrow. Good for Business outlines four key elements that will serve as the cornerstones of the most successful businesses of the future: Purpose Beyond Profit

• Humanized Leadership

• Corporate Consciousness

• Collaborative Partnerships Today, brands matter a lot, and what companies we do business with also matters. In Good For Business , the authors show not only why building an authentic corporate brand is critical to success, but how to do it in a way that creates more loyal customers, develops a devoted workforce, and makes a social difference in the world at large.

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