肯•多科特（Ken Doctor）先生是一位资深媒体人，俄勒冈大学新闻学硕士，曾任《圣保罗先锋报》(San Paul Pioneer Press)总编辑，是美国第二大报业集团莱德骑士报业主管编辑出版、公司战略的副总裁，同时，他还担任莱德骑士数字内容服务部的副总裁。他是著名博主，是奥特赛尔（Outsell）公司的新闻媒体行业分析师。

The New News Reports of the death of the news media are highly premature, though you wouldn’t know it from the media’s own headlines. Ken Doctor goes far beyond those headlines, taking an authoritative look at the fast-emerging future. The Twelve Laws of Newsonomics reveal the kinds of news that readers will get and that journalists (and citizens) will produce as we enter the first truly digital news decade. A new Digital Dozen,global powerhouses from The New York Times, News Corp, and CNN to NBC, the BBC, and NPR will dominate news across the globe, Locally, a colorful assortment of emerging news players, from Boston to San Diego, are rewriting the rules of city reporting, Newsonomics provides a new sense of the news we’ll get on paper, on screen, on the phone, by blog, by podcast, and via Facebook and Twitter. It also offers a new way to understand the why and how of the changes, and where the Googles, Yahoos and Microsofts fit in. Newsonomics pays special attention to media and journalism students in a chapter on the back-to-the-future skills they’ll need, while marketing professionals get their own view of what the changes mean to them.