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Daniel H. Pink is the author of four provocative books -- including the long-running New York Times bestseller, A Whole New Mind, and the #1 New York Time bestseller, Drive. His books have been translated into 33 languages.

出版者:Riverhead Books

作者:Daniel H. Pink

出品人:

页数:260

译者:

出版时间:2011-4-5

价格:USD 16.00

装帧:Paperback

isbn号码:9781594484803

丛书系列:

图书标签:

自我管理
英文原版
文艺
成长
pm
SelfDevelopment

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The "New York Times" bestseller that gives readers a paradigm- shattering new way to think about motivation.

Most people believe that the best way to motivate is with rewards like money-the carrot-and-stick approach. That's a mistake, says Daniel H. Pink in "Drive." In this provocative and persuasive new book, he asserts that the secret to high performance and satisfaction-at work, at school, and at home-is the deeply human need to direct our own lives, to learn and create new things, and to do better by ourselves and our world.

Drawing on four decades of scientific research on human motivation, Pink exposes the mismatch between what science knows and what business does-and how that affects every aspect of life. He examines the three elements of true motivation- autonomy, mastery, and purpose-and offers smart and surprising techniques for putting these into action in a unique book that will change how we think and transform how we live.