关于作者:
查尔斯•都希格
耶鲁大学历史系学士、哈佛大学企业管理硕士。《纽约时报》商业调查记者,撰写了一系列极具影响力的报道。都希格先生获得过美国国家科学院新闻报告奖、国家记者奖、乔治•伯克奖、杰拉尔德•勒伯奖等众多奖项,并入围2009年普利策奖最终提名。他也经常为《美国生活》、《奥兹医生脱口秀》、美国国家公共广播电台、美国公共广播公司《新闻时刻》栏目以及《前线》撰稿。
NAMED ONE OF THE BEST BOOKS OF THE YEAR BY
The Wall Street Journal • Financial Times
A young woman walks into a laboratory. Over the past two years, she has transformed almost every aspect of her life. She has quit smoking, run a marathon, and been promoted at work. The patterns inside her brain, neurologists discover, have fundamentally changed.
Marketers at Procter & Gamble study videos of people making their beds. They are desperately trying to figure out how to sell a new product called Febreze, on track to be one of the biggest flops in company history. Suddenly, one of them detects a nearly imperceptible pattern—and with a slight shift in advertising, Febreze goes on to earn a billion dollars a year.
An untested CEO takes over one of the largest companies in America. His first order of business is attacking a single pattern among his employees—how they approach worker safety—and soon the firm, Alcoa, becomes the top performer in the Dow Jones.
What do all these people have in common? They achieved success by focusing on the patterns that shape every aspect of our lives.
They succeeded by transforming habits.
In The Power of Habit, award-winning New York Times business reporter Charles Duhigg takes us to the thrilling edge of scientific discoveries that explain why habits exist and how they can be changed. With penetrating intelligence and an ability to distill vast amounts of information into engrossing narratives, Duhigg brings to life a whole new understanding of human nature and its potential for transformation.
Along the way we learn why some people and companies struggle to change, despite years of trying, while others seem to remake themselves overnight. We visit laboratories where neuroscientists explore how habits work and where, exactly, they reside in our brains. We discover how the right habits were crucial to the success of Olympic swimmer Michael Phelps, Starbucks CEO Howard Schultz, and civil-rights hero Martin Luther King, Jr. We go inside Procter & Gamble, Target superstores, Rick Warren’s Saddleback Church, NFL locker rooms, and the nation’s largest hospitals and see how implementing so-called keystone habits can earn billions and mean the difference between failure and success, life and death.
At its core, The Power of Habit contains an exhilarating argument: The key to exercising regularly, losing weight, raising exceptional children, becoming more productive, building revolutionary companies and social movements, and achieving success is understanding how habits work.
Habits aren’t destiny. As Charles Duhigg shows, by harnessing this new science, we can transform our businesses, our communities, and our lives.
这部心理学经典著作是从一个好莱坞剧本式的故事开始的。 一个男人,在生命最后的15年里,大脑受损进而失忆。他配合医生的治疗,同时也参与到有关大脑的医学研究中。在这15年里,他每天重复着自己在30年前就形成的习惯,早上起床去厨房做早餐,吃完之后回床上躺着,过一会儿,...
评分这本书从一个新的角度解释了习惯的成因,在看书的过程中想想自己平时的生活习惯,发现好多情况跟书中建立的模型基本相似。特此结合实际把书中我有感触的东西写下来,分三个部分: 1.习惯形成的原理? 2.怎么建立一个习惯? 3.怎么戒掉一个习惯? 1.习惯形成的原理? 这...
评分Before I opened this book, I thought it would be another book just like those on positive psychology, which are spiritual. It turns out I was wrong. The book is anything but spiritual. The book, The Power of Habit, starts by explaining what is habit from th...
评分 评分首先说点无关的废话:这是我第一次正儿八经地想写点书评,但是功底实在不行,所以只能简单地说一说。我看的是样本,第一次申请试读居然就中奖了,很开心,所以花了三四天时间,昨晚抓紧看完了,里面发现三四处小的校对问题,不影响阅读体验。但是下面我写的文字可能会影响你的...
两点笔记:1.习惯支配了我们每天大部分的行为 2. 养成习惯要经过Cue-Routine-Reward三个阶段
评分就很长很大块的那种故事,不过了解了解也有一些收获啦。
评分两点笔记:1.习惯支配了我们每天大部分的行为 2. 养成习惯要经过Cue-Routine-Reward三个阶段
评分送给朋友了,其实值得多读几遍的!
评分Figure out habit loops: cue, routine and reward, as well as the craving for the reward. Make a plan to replace the old routine with a new one and keep the cue and reward the same, and then you've got the power to change a bad habit
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