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出版者:Little, Brown and Company

作者:[加拿大] 马尔科姆·格拉德威尔

出品人:

页数:288

译者:

出版时间:2005-1-11

价格:USD 25.95

装帧:Hardcover

isbn号码:9780316172325

丛书系列:

图书标签:

心理学
社会学
思维
psychology
MalcolmGladwell
blink
Malcolm
Gladwell
快速阅读
思维跃迁
认知提升
效率训练
专注力
学习方法
时间管理
灵感激发
信息处理
决策力

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具体描述

Blink is about the first two seconds of looking--the decisive glance that knows in an instant. Gladwell, the best-selling author of The Tipping Point, campaigns for snap judgments and mind reading with a gift for translating research into splendid storytelling. Building his case with scenes from a marriage, heart attack triage, speed dating, choking on the golf course, selling cars, and military maneuvers, he persuades readers to think small and focus on the meaning of ”thin slices” of behavior. The key is to rely on our ”adaptive unconscious”--a 24/7 mental valet--that provides us with instant and sophisticated information to warn of danger, read a stranger, or react to a new idea.

Gladwell includes caveats about leaping to conclusions: marketers can manipulate our first impressions, high arousal moments make us ”mind blind,” focusing on the wrong cue leaves us vulnerable to ”the Warren Harding Effect” (i.e., voting for a handsome but hapless president). In a provocative chapter that exposes the ”dark side of blink,” he illuminates the failure of rapid cognition in the tragic stakeout and murder of Amadou Diallo in the Bronx. He underlines studies about autism, facial reading and cardio uptick to urge training that enhances high-stakes decision-making. In this brilliant, cage-rattling book, one can only wish for a thicker slice of Gladwell's ideas about what Blink Camp might look like. --Barbara Mackoff

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Xmeansme 3/9 　　作者MALCOLM GLADWELL 就是著名Tipping Point（简体中文版叫《引爆流行》是钱清翻译的，根本没有水准！还是北大教翻译的那，正是叫我大跌眼镜，幸好我有原版。）的作者，他以前当过卫生政策和科学新闻方面的记者，现在是NewYorker的Staff Writer，写文章很...

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外国人写书常常陷于两个极端，要么太学术化，看不懂，太多的数据和理论；要么长篇累牍的例子，厚厚一本书下来，其实要说明的观点就那么几个。《blink》这本书显然就属于后一种类型，这样的书并不难读，很多例子，如果你有兴趣也可以看得津津有味。但从拿到这本书的时候，我就...

评分☆☆☆☆☆

书中举了很多有意思的例子，从Getty博物馆中的一个假文物，到如何在15分钟之内判断一对夫妇在未来的15年内是否会离婚，到汽车销售商如何通过避免潜意识思维而获得更多销售额。很多东西都会让你一开始感到有些吃惊，而仔细想想又很make sense。才看到一半，所以还不能写读后...

评分☆☆☆☆☆

Blink 这本书讲的是人的“瞬间决定”（snap decisions）。作者 Malcolm Gladwell 是纽约人杂志的记者，显然这不是一本严肃的学术著作。此书的中文译名，有人译为《倾覆》，不太对；台湾译为《决断2秒间》，意思是对的但是也不准确：实际上此书作者最喜欢用的一个词是 milliseco...