The Heart of Change 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024


The Heart of Change

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John P. Kotter 作者
Harvard Business Press
译者
2002-8 出版日期
190 页数
USD 29.95 价格
Hardcover
丛书系列
9781578512546 图书编码

The Heart of Change 在线电子书 图书标签: 管理  Leadership  MBA  逻辑学  自我管理  management  随笔  行为心理   


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发表于2024-11-15


The Heart of Change 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

The Heart of Change 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

The Heart of Change 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024



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John Kotter's international bestseller Leading Change struck a powerful chord with legions of managers everywhere. It acknowledged the cynicism, pain, and fear they faced in implementing large-scale change-but also armed them with an eight-step plan of action for leaping boldly forward in a turbulent world. Now, Kotter and coauthor Dan S. Cohen delve deeper into the subject of change to get to the heart of how change actually happens. Through compelling, real-life stories from people in the trenches, in all kinds of organizations, the authors attack the fundamental problem that underlies every major transformation: How do you go beyond simply getting your message across to truly changing people's behavior? Based on interviews within over 100 organizations in the midst of large-scale change, The Heart of Change delivers the simple yet provocative answer to this question, forever altering the way organizations and individuals approach change. While most companies believe change happens by making people think differently, Kotter and Cohen say the key lies in making them feel differently. They introduce a new dynamic-"see-feel-change"-that fuels action by showing people potent reasons for change that spark their emotions. Organized around the revolutionary eight-step change process introduced in Leading Change, this story-driven book shows how the best change leaders use not just reports or analysis, but gloves, video cameras, airplanes, office design, and other concrete elements to impel people toward positive action. The authors reveal how this appeal to the heart-over the mind-motivates people to overcome even daunting obstacles to change and produce breathtaking results. For individuals in every walk of life and companies in every stage of change, this compact, no-nonsense book captures the heart-and the how-of successful change. John P. Kotter, world-renowned expert on leadership at the Harvard Business School, is the author of many books, including the award-winning, best-selling Leading Change. Dan S. Cohen is a Principal with Deloitte Consulting LLC.

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