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克莱顿•克里斯坦森：哈佛商学院教授，因其在企业创新方面的深入研究和独到见解，被尊称为“创新大师”。1997年，当《创新者的窘境》英文版出版时，克莱顿•克里斯坦森只是哈佛商学院的助理教授。而此书一出，就确立了他在创新技术管理领域的权威地位

出版者:Harper Paperbacks

作者:Clayton M. Christensen

出品人:

页数:320

译者:

出版时间:2002-12-18

价格:CAD 22.99

装帧:Paperback

isbn号码:9780060521998

丛书系列:

图书标签:

商业
创新
innovation
创业
管理
Business
英文原版
startup

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Book Description

In this revolutionary bestseller, Harvard professor Clayton M. Christensen says outstanding companies can do everything right and still lose their market leadership -- or worse, disappear completely. And he not only proves what he says, he tells others how to avoid a similar fate.

Focusing on "disruptive technology" -- the Honda Super Cub, Intel's 8088 processor, or the hydraulic excavator, for example -- Christensen shows why most companies miss "the next great wave." Whether in electronics or retailing, a successful company with established products will get pushed aside unless managers know when to abandon traditional business practices. Using the lessons of successes and failures from leading companies, The Innovator's Dilemma presents a set of rules for capitalizing on the phenomenon of disruptive innovation.

Find out:

* When it is right not to listen to customers.

* When to invest in developing lower-performance products that promise lower margins.

* When to pursue small markets at the expense of seemingly

larger and more lucrative ones.

Sharp, cogent, and provocative, The Innovator's Dilemma is one of the most talked-about books of our time -- and one no savvy manager or entrepreneur should be without.

Book Dimension

length: (cm)19.7 　　　　　　　　　　　　　 width:(cm)13.5

具体描述

读后感

评分☆☆☆☆☆

本书的逻辑：一些大公司无法成功利用颠覆性的技术变革，不是因为他们无意识，技术能力不够，没有开发相关产品，没有适合的人才，没有投入资源；而是因为： 1 目标依然锁定在现有市场，新技术仍用于满足现有用户需求和在现有市场中争抢份额，造成新生产品“没有市场”的错觉 -...

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在商用电脑领域独占鳌头的IBM为何在PC风靡全球时败在了苹果、王安等公司手中？传统手机大佬诺基亚、摩托罗拉为何对智能手机时代的到来视而不见，却让“门外汉”苹果抢得了先机？雄霸IT业的微软为何没能站上互联网浪潮的峰头，输给了Google、yahoo等后起之秀？推倒微软、登顶成...

评分☆☆☆☆☆

很多人都表示Clayton Christensen的《创新者的窘境》(The Innovator's Dilemma)对其影响深远。对我来讲也是一样。这是迄今为止读过的最具颠覆性的创新类经典，困惑我多时的有关孵化器的疑问迎刃而解。本书阐述了为何管理良好的公司在面对某些类型的市场和技术上的变化时, 无...

评分☆☆☆☆☆

I have heard about this book for a long time. Bought it from Amazon and read through the whole book. Just like "Crossing the Chasm", it's a must read book for business and entrepreneur. This book gives an excellent explanation on Why it's Google, rather th...