launch 在線電子書 圖書標籤: 創業 營銷 互聯網 Marketing 2015 商業 人類學 Business
發表於2024-12-23
launch 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024
粉絲營銷的模式在這本書裏講得很透徹,作者也實踐成功瞭。如果能越過兩國的商業環境差異,把他的郵件營銷“心法”運用於微信營銷,必定有所收獲。
評分作者的經曆很傳奇,所闡述的方法也較具有啓發性,作為亞馬遜小分類裏排名第一的暢銷書,大部分的原因應該就是作者的名氣和他的擁護者比較多
評分作者在自我營銷他的那個secret,至始至終沒說齣來,就是個廣告。
評分優點: 1. 把自己個人事業當成大公司事業來大搞, 經驗很有價值 缺點: 畢竟搞營銷的,在書中各種吊胃口,吸引眼球,賣自己産品
評分作者在自我營銷他的那個secret,至始至終沒說齣來,就是個廣告。
Jeff Walker has literally transformed the way stuff is sold online. Along the way he's become one of the top entrepreneurial and marketing trainers in the world. But it didn't start out that way...
When Jeff started his first online business, he was a stay-at-home dad taking care of two small children. The "business" was launched from the baby's changing room - and it started with a free email newsletter sent to 19 people. That was in the Internet Dark Ages of 1996.
After that humble start, Jeff quickly developed an underground process for launching new products and businesses with unprecedented success.
But the success-train was just getting started - once he started teaching his formula to other entrepreneurs, the results were simply breathtaking. Tiny, home-based businesses started doing launches that sold tens of thousands, hundreds of thousands, and even millions of dollars in sales with their launches.
Back in the old days before he started teaching his "Product Launch Formula",
almost no one in the online entrepreneurial world talked about "product launches" and the idea of a "million dollar day" seemed almost ludicrous. But now, in the post-Product Launch Formula world, the million dollar (and multi- million dollar) launches hardly raise an eyebrow. They've almost become routine.
Of course, Jeff's techniques are not just for big gurus -- he's taught thousands of students (who operate in hundreds of niches), and they've generated more than $500 million in sales (and that number grows every day.)
Jeff lives in Durango, Colorado where he pursues his passions for all kinds of outdoor fun. He lives with his wife Mary and their dog Jenny. And even though the children are out of the house, Jeff still has lots of adventures with them (especially on skis and mountain bikes).
You can follow Jeff on his blog at JeffWalker.com, and get free training on marketing and launches at ProductLaunchFormula.com.
"Launch" will build your business---fast. Whether you’ve already got a business or you’re itching to start one, this is a recipe for getting more traction.
Think about it---what if you could launch like Apple or the big Hollywood studios? What if your prospects eagerly counted down the days until they could buy your product? What if you could create such powerful positioning in your market that you all -but- eliminated your competition? And you could do all that no matter how humble your business or budget?
Since 1996 Jeff Walker has been creating hugely successful online launches. After bootstrapping his first Internet business from his basement, he quickly developed an underground process for launching new products and businesses with unprecedented success.
But the success-train was just getting started---once he started teaching his formula to other entrepreneurs, the results were simply breathtaking. Tiny, home-based businesses started doing launches that sold tens of thousands, hundreds of thousands, and even millions of dollars in sales with their launches.
"Launch" is the treasure map into that world---an almost secret world of digital entrepreneurs who create cash-on-demand paydays with their product launches and business launches.
Whether you have an existing business, or you have a service-based business and want to develop your own products so you can leverage your time and your impact, or you're still in the planning phase---this is how you start fast. This formula is how you engineer massive success.
Now the question is this---are you going to start slow, and fade away from there? Or are you ready for a launch that will change the future of your business and your life?
作者以自身经历,抓住了一部分像我这样“高不成低不就”者的心思。 作者在“成功”前是一名stay-at-home dad,我就是这样。作者此前是一名corporate world的打工者,受不了后辞职,我就是这样。作者此前急需用钱支付家庭生活支出,我就是这样。作者说自己从来没想过要做sales...
評分这是一本实用且全面的操作指南,介绍了产品发售的步骤,以及如何扩充及维护客户资源,本书的可贵之处在于,所介绍的发售套路是不需要太多成本的,更多的是依靠网络,以及你自己的智商。在书中作者简单介绍了自己的销售法则,也可以说是销售公式,任何的人,无论是否具有销售经...
評分这是一本实用且全面的操作指南,介绍了产品发售的步骤,以及如何扩充及维护客户资源,本书的可贵之处在于,所介绍的发售套路是不需要太多成本的,更多的是依靠网络,以及你自己的智商。在书中作者简单介绍了自己的销售法则,也可以说是销售公式,任何的人,无论是否具有销售经...
評分关于销售技巧介绍的书很多,这本书所讲的是销售技巧背后的基础发售公式。看好了是发售不是销售。对,这本书讲的正是万千创业者急需知道的秘密:如何能一炮打响自己的产品。 作者通过自己的产品发售过程总结出的发售公式核心是: 发售序列、讲故事和心理诱因。发售序列包括: 造...
評分爱好汽车的朋友可能知道越野拉力赛,以前是双赛道两车同发,今年四川正在举办的四川·南溪中国汽车场地越野锦标赛正在颠覆以前的赛事规则,采取全新的“越野方程式”——6车道错位齐发,同赛道同场竞技,这样的改变对赛手来说需要适应,然后做出调整,争取胜出。 ...
launch 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024