Sprint

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Jake Knapp (Author)

Jake Knapp created the Google Ventures sprint process and has run more than one hundred sprints with startups such as 23andMe, Slack, Nest and Foundation Medicine. Previously, Jake worked at Google, leading sprints for everything from Gmail to Google X. He is among the world's tallest designers.

John Zeratsky (Author)

John Zeratsky has designed mobile apps, medical reports and a daily newspaper (among other things). Before joining Google Ventures, he was a design lead at YouTube and an early employee at FeedBurner, which Google acquired in 2007. John writes about design and productivity for The Wall Street Journal, Fast Company and Wired. He studied journalism at the University of Wisconsin.

Braden Kowitz (Author)

Braden Kowitz founded the Google Ventures design team in 2009 and pioneered the role of 'design partner' at a venture capital firm. He has advised on close to two hundred startups on product design, hiring and team culture. Before joining Google Ventures, Braden led design for several Google products, including Gmail, Google Apps for Business, Google Spreadsheets and Google Trends.

出版者:Bantam Press
作者:Jake Knapp
出品人:
页数:288
译者:
出版时间:2016-3-10
价格:GBP 14.99
装帧:Paperback
isbn号码:9780593076118
丛书系列:
图书标签:
  • 思维方式 
  • 产品经理 
  • 方法论 
  • 设计 
  • 工作效率 
  • 创业 
  • 英文原版 
  • 2016 
  •  
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“Sprint offers a transformative formula for testing ideas that works whether you’re at a startup or a large organization. Within five days, you’ll move from idea to prototype to decision, saving you and your team countless hours and countless dollars. A must read for entrepreneurs of all stripes.” —Eric Ries, author of The Lean Startup

From three partners at Google Ventures, a unique five-day process for solving tough problems, proven at more than a hundred companies.

Entrepreneurs and leaders face big questions every day: What’s the most important place to focus your effort, and how do you start? What will your idea look like in real life? How many meetings and discussions does it take before you can be sure you have the right solution?

Now there’s a surefire way to answer these important questions: the sprint. Designer Jake Knapp created the five-day process at Google, where sprints were used on everything from Google Search to Google X. He joined Braden Kowitz and John Zeratsky at Google Ventures, and together they have completed more than a hundred sprints with companies in mobile, e-commerce, healthcare, finance, and more.

A practical guide to answering critical business questions, Sprint is a book for teams of any size, from small startups to Fortune 100s, from teachers to nonprofits. It’s for anyone with a big opportunity, problem, or idea who needs to get answers today.

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这本书算得上是实践性很强的方法分享,关于如何让团队(5-7人)提升效率。做产品设计、做方案、定策略......让思路集中,让节奏起来。Google的实践或者其他很多团队验证过的方法,我不否认应该会有效果。但前提是团队里每一个人都是对的,才能有效推进。 书里的方法有点琐碎,...  

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这本书中的冲刺计划和我们建筑行业的项目投标有着异曲同工之处。在投标阶段,一般也就是20个工作日(即一个月时间),最重要的阶段为第一周:发散思维,出想法,定大方向阶段(和书中的5天5步骤很类似)。后几周其实主要是深化想法,同时反向优化最开始的方案。从书中可以学到...  

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1. 这本书讲的是什么? 直接讲例子比较方便: Savioke是一家造机器人的公司,他们刚刚做了一款机器人,给酒店做物品配送服务,比如你向酒店订了个什么东西,然后机器人就把东西送过来。 但问题在于,这样新颖的模式,用户是否接受?如果用户不接受,那公司和产品也就完蛋了。...  

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“他们能够飞起来靠的不是运气,是努力和常识。我想知道,如果我们所有人都能像莱特兄弟这样,执着于理想,全身心投入,世界会是什么样!”——摘自《设计冲刺》 说前不久,在微信读书悄咪咪偷师到清华X-lab的陶峰老师在读《设计冲刺》,简单翻阅,觉得不错,便加入书架,以备...  

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一般方法论

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看似一本简洁明了教你如何用一周时间做出解决方案的实践手册,实则点名了思考的方法与不同的看问题的角度。比如看上去集体参与风风火火头脑风暴会议不见得比让每个人独立完成想法草图,然后公开投票来得高效。Google Ventures出品,值得一读。

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一般方法论

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看似一本简洁明了教你如何用一周时间做出解决方案的实践手册,实则点名了思考的方法与不同的看问题的角度。比如看上去集体参与风风火火头脑风暴会议不见得比让每个人独立完成想法草图,然后公开投票来得高效。Google Ventures出品,值得一读。

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