The Power of Moments pdf epub mobi txt 電子書 下載2025
Chip Heath is a professor at Stanford Graduate School of Business, teaching courses on strategy and organizations. He has helped over 450 startups hone their business strategy and messages. He lives in Los Gatos, California. Chip and his brother Dan have written three New York Times bestselling books: Made to Stick, Switch, and Decisive. Their books have sold over two million copies worldwide and have been translated into thirty-three languages including Thai, Arabic, and Lithuanian. The Power of Moments is their most recent book.
Dan Heath is a senior fellow at Duke University’s CASE center, which supports entrepreneurs fighting for social good. He lives in Durham, North Carolina. Dan and his brother Chip have written three New York Times bestselling books: Made to Stick, Switch, and Decisive. Their books have sold over two million copies worldwide and have been translated into thirty-three languages including Thai, Arabic, and Lithuanian. The Power of Moments is their most recent book.
- 心理學
- 商業
- 英文原版
- 用戶體驗
- 精英日課第二季
- 思維
- 英文
- 萬維鋼推薦
The New York Times bestselling authors of Switch and Made to Stick explore why certain brief experiences can jolt us and elevate us and change us—and how we can learn to create such extraordinary moments in our life and work.
While human lives are endlessly variable, our most memorable positive moments are dominated by four elements: elevation, insight, pride, and connection. If we embrace these elements, we can conjure more moments that matter. What if a teacher could design a lesson that he knew his students would remember twenty years later? What if a manager knew how to create an experience that would delight customers? What if you had a better sense of how to create memories that matter for your children?
This book delves into some fascinating mysteries of experience: Why we tend to remember the best or worst moment of an experience, as well as the last moment, and forget the rest. Why “we feel most comfortable when things are certain, but we feel most alive when they’re not.” And why our most cherished memories are clustered into a brief period during our youth.
Readers discover how brief experiences can change lives, such as the experiment in which two strangers meet in a room, and forty-five minutes later, they leave as best friends. (What happens in that time?) Or the tale of the world’s youngest female billionaire, who credits her resilience to something her father asked the family at the dinner table. (What was that simple question?)
Many of the defining moments in our lives are the result of accident or luck—but why would we leave our most meaningful, memorable moments to chance when we can create them? The Power of Moments shows us how to be the author of richer experiences.
具體描述
讀後感
决定性时刻与峰终定律 人们在评价某次体验或经历时，决定性的时刻有两个： 1⃣️峰值时刻——最好或最坏的时刻 2⃣️结尾 这种现象在心理学上被称为峰终定律。 某些时刻要比其他大部分时刻重要的多。 记忆隆起——某些经历不仅不会随遗忘曲线逐渐被淡化，反而会记忆犹...
評分 評分我个人特别钟情这样的书，不成理论体系、全是精彩案例、充满人生启迪、可操作性极强，更难能可贵的是还不是一碗鸡汤。在我眼里这是一本全是干货的书，毫不犹豫五星好评。 人生很短、回忆很干瘪 书中提到，根据多西.贝恩森和戴维.罗宾一项研究，预言一个新生儿生命中可能发生的...
用戶評價
@bkk central world B2S About how to create your own defining moments, so inspiring for the mundane life.
评分關鍵或重大moment的描述、相關研究介紹、案例和一點點指導建議。有一些有價值的思路：關鍵的體驗對他人印象的影響（酒店提供泳池邊電話）、航空公司緻力於提高稍差評價的用戶體驗能産生更多經濟效益。這類書難免的囉嗦和試圖涵蓋一切，不過難得的是作者自己也承認瞭創造關鍵時刻的成本問題，但還是給齣瞭“讓我們每天都創造幾個關鍵時刻、改變生活”的倡議，問題是，關鍵時刻恐怕和稀缺性是緊密相關的。
评分Explains how the moments of elevation, insight, pride and connection defines our experiences and perceptions. Practical for application.
评分這哥倆寫的書很到位，通俗但是道理都到位瞭。隻是要把書中所列的都sink in，那是要花一番功夫的。
评分相見恨晚
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