Practice of Public Relations, The 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024

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Fraser P. Seitel 作者

Prentice Hall

譯者

2006-8-6 出版日期

480 頁數

USD 128.00 價格

Paperback

叢書系列

9780132304511 圖書編碼

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Practice of Public Relations, The 在線電子書 epub 下載 mobi 下載 pdf 下載 txt 下載 2024

Practice of Public Relations, The 在線電子書 epub 下載 pdf 下載 mobi 下載 txt 下載 2024

Practice of Public Relations, The 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024

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Practice of Public Relations, The 在線電子書 pdf 下載 txt下載 epub 下載 mobi 在線電子書下載

Practice of Public Relations, The 在線電子書圖書描述

For courses in Introduction to Public Relations and Public Relations Practice, offered by Departments of Communication Studies, Journalism or Marketing. The Practice of Public Relations leads the reader through the evolution of the practice, the preparation and process necessary to reach a variety of "publics" and, most importantly, how to implement actual PR practice. Long admired as the "practitioners" Public Relations text, Seitel's The Practice of Public Relations continues its tradition as the most visual, up-to-date and straightforward principles text available. For the aspiring student of public relations to the veteran professional seeking a refresher, Seitel's text leads the reader through the evolution of the practice, the preparation and process necessary to reach a variety of "publics" and, most importantly, how to implement actual PR practice. Drawing on his own vast professional experience, his role as a PR commentator on major U.S television networks such as CNN, ABC and FOX, and his network of industry leaders, Public Relations faculty and generations of PR professionals, Seitel presents the industry with dynamism and relevancy.

Practice of Public Relations, The 在線電子書下載 mobi epub pdf txt 在線電子書下載

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