Do You Matter? How Great Design Will Make People Love Your Company 在線電子書 圖書標籤: Design 設計 UX 界麵 藝術 方法論 公司戰略 UI
發表於2025-04-09
Do You Matter? How Great Design Will Make People Love Your Company 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2025
真佩服作者能把這麼點內容寫成一本書,羅羅嗦嗦言之無物。
評分真佩服作者能把這麼點內容寫成一本書,羅羅嗦嗦言之無物。
評分黑體做筆記。
評分黑體做筆記。
評分黑體做筆記。
羅伯特·布倫納 Robert Brunner,作為工業設計師,羅伯特·布倫納是高科技領域的標誌性人物。他曾為蘋果公司的首席設計師,蘋果工業設計部門的創立者。他在蘋果公司擔任工業設計主管時,他創立瞭工業設計小組 Industrial Design Group,開發瞭世 界上第一款平闆電腦蘋果Newton,以及奠定瞭如今筆記本電腦標準 PowerBook。同時,他還是 Mac 電腦,即 iMac 的前身的發明者。之後,他又設計瞭第一款 Kindle。
More and more companies are coming to understand the competitive advantage offered by outstanding design. With this, you can create products, services, and experiences that truly matter to your customers' lives and thereby drive powerful, sustainable improvements in business performance. But delivering great designs is not easy. Many companies accomplish it once, or twice; few do it consistently. The secret: building a truly design-driven business, in which design is central to everything you do. Do You Matter? shows how to do precisely that. Legendary industrial designer Robert Brunner (who laid the groundwork for Apple's brilliant design language) and Stewart Emery (Success Built to Last) begin by making an incontrovertible case for the power of design in making emotional connections, deepening relationships, and strengthening brands. You'll learn what it really means to be "design-driven" and how that translates into action at Nike, Apple, BMW and IKEA.You'll learn design-driven techniques for managing your entire experience chain; define effective design strategies and languages; and learn how to manage design from the top, encouraging "risky" design innovations that lead to entirely new markets. The authors show how (and how not) to use research; how to extend design values into marketing, manufacturing, and beyond; and how to keep building on your progress, truly "baking" design into all your processes and culture.
设计至关重要,设计是一个并非轻而易举的过程,而在这个过程中,除了努力,你可能会失败,最终要的是要重视设计中的情感,用户的体验。比较喜欢一句话,书的最后那句~ 相信你的直觉,相信你对人生的理解。毕竟,你也是人,对吗? 对的
評分我一直很想了解IPHONE能成为街机的原因。今天在这本书上看到一段对IPOD的描述,他意思是如果把itunes、方便购买单曲的功能、包装、苹果的广告、苹果的logo以及苹果所有的专卖店都统统去掉,那么ipod也就没有价值了。ipod不仅仅是个实物,而是通向缤纷体验的门户。所以在国内这...
評分你接触过哪些让你突然眼前一亮或用着很舒服的产品?又是什么地方打动了你?很多时候打动你的也许不是功能,而是一个小小的体验,让你感觉与设计者搭起了一道沟通交流的桥梁,或者你“懂”了产品为什么这么设计,那个时候,也是设计者最幸福的时刻。 《至关重要的设计》一书,是...
評分很值得期待的一本书!看了作者设计的一款户外烧烤的东东,觉得他是个很注重用户体验的设计师!据说他是乔布斯设计团队中最有影响力的设计大师,作为工业设计师,罗伯特•布伦纳是高科技领域的标志性人物。他曾为苹果公司的首席设计师,苹果工业设计部门的创立者。他在苹果公...
Do You Matter? How Great Design Will Make People Love Your Company 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2025