Getting to Plan B 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024

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John Mullins 作者

Harvard Business Press

譯者

2009-09-01 出版日期

272 頁數

USD 29.95 價格

Hardcover

叢書系列

9781422126691 圖書編碼

Getting to Plan B 在線電子書圖書標籤: 創業商業模式商業戰略英文原版管理英文 SciStartup

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發表於2024-05-20

Getting to Plan B 在線電子書 epub 下載 mobi 下載 pdf 下載 txt 下載 2024

Getting to Plan B 在線電子書 epub 下載 pdf 下載 mobi 下載 txt 下載 2024

Getting to Plan B 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024

Getting to Plan B 在線電子書用戶評價

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Well, it turns out that Plan B will lead to a healthy birth, not of a child, but an emerging new firm. The all-star team combined their academic rigorousness and veteran rule-of-thumb to shed some new lights on the trite topic of business planning. Rich in anecdotes across various startup settings, the book deserves an A on my reading list.

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商科是門玄學…

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這個書建議翻譯成中文我讀完英文受益匪淺

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這個書建議翻譯成中文我讀完英文受益匪淺

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Getting to Plan B 在線電子書著者簡介

Getting to Plan B 在線電子書 pdf 下載 txt下載 epub 下載 mobi 在線電子書下載

Getting to Plan B 在線電子書圖書描述

You have a new venture in mind. And you've crafted a business plan so detailed it's a work of art. Don't get too attached to it.

As John Mullins and Randy Komisar explain in Getting to Plan B, new businesses are fraught with uncertainty. To succeed, you must change the plan in real time as the inevitable challenges arise. In fact, studies show that entrepreneurs who stick slavishly to their Plan A stand a greater chance of failing-and that many successful businesses barely resemble their founders' original idea.

The authors provide a rigorous process for stress testing your Plan A and determining how to alter it so your business makes money, solves customers' needs, and endures. You'll discover strategies for:

-Identifying the leap-of-faith assumptions hidden in your plan

-Testing those assumptions and unearthing why the plan might not work

-Reconfiguring the five components of your business model-revenue model, gross margin model, operating model, working capital model, and investment model-to create a sounder Plan B.

Filled with success stories and cautionary tales, this book offers real cases illustrating the authors' unique process. Whether your idea is for a start-up or a new business unit within your organization, Getting to Plan B contains the road map you need to reach success.

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