Inside Apple 在线电子书 图书标签: 苹果 Apple 商业 设计 公司 创业 用户体验 设计理论
发表于2024-06-02
Inside Apple 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024
很震撼,但是却又理所当然。没有一个伟大的公司不是员工拼出来的。原来以为阿里的这种疯狂的做法很不人道,原来苹果也是如此,甚至变本加厉。伟大都是熬出来的
评分读着感觉像是写给 corporate people 看的
评分有些内容还不错,但大部分还是只是类似八卦的内容....
评分第一本在Kindle上读完的英文书。
评分今晚开读,看看什么时候读完
亚当·拉辛斯基,《财富》杂志高级记者,专注报到硅谷及华尔街。
2001年进入《财富》杂志,发表多篇封面文章,主题包括谷歌、惠普和苹果等。也曾深度报道富国银行(Wells Fargo)、英特尔(Intel)、甲骨文(Oracle)、推特(Twitter)和风险投资行业。
2008年,曾为苹果撰写封面报道:The Genius Behind Steve: Could Operations Whiz Tim Cook Run The Company Someday(乔布斯背后的天才:经营奇才蒂姆·库克将来能否管理苹果),当时就准确预测库克会接任乔布斯,成为苹果下一任CEO。
INSIDE APPLE reveals the secret systems, tactics and leadership strategies that allowed Steve Jobs and his company to churn out hit after hit and inspire a cult-like following for its products.
If Apple is Silicon Valley's answer to Willy Wonka's Chocolate Factory, then author Adam Lashinsky provides readers with a golden ticket to step inside. In this primer on leadership and innovation, the author will introduce readers to concepts like the "DRI" (Apple's practice of assigning a Directly Responsible Individual to every task) and the Top 100 (an annual ritual in which 100 up-and-coming executives are tapped a la Skull & Bones for a secret retreat with company founder Steve Jobs).
Based on numerous interviews, the book offers exclusive new information about how Apple innovates, deals with its suppliers and is handling the transition into the Post Jobs Era. Lashinsky, a Senior Editor at Large for Fortune, knows the subject cold: In a 2008 cover story for the magazine entitled The Genius Behind Steve: Could Operations Whiz Tim Cook Run The Company Someday he predicted that Tim Cook, then an unknown, would eventually succeed Steve Jobs as CEO.
While Inside Apple is ostensibly a deep dive into one, unique company (and its ecosystem of suppliers, investors, employees and competitors), the lessons about Jobs, leadership, product design and marketing are universal. They should appeal to anyone hoping to bring some of that Apple magic to their own company, career, or creative endeavor.
这本书有一张苹果公司的汇报组织架构图。这是一家非常规机构的非常规组织架构图。首席执行官蒂姆·库克处于中心位置,像八爪鱼一样,十几个总裁副总裁都向他一个人汇报。他像蜘蛛一样,把公司织成一张网,他就在网中间,洞悉一切。 这就是乔布斯的杰作吧。 众...
评分2008年的产品发布会上,乔布斯带着一个信封走上了台。在众人的疑惑目光中,MacBook Air从信封中滑出来。苹果公司的神话开始成形。 <苹果>一书规避了众多类似书籍对乔布斯的神化,将目光放在了在这位英雄背后的企业。书中所讲述的不仅是一个神话般的企业,也是这个企业之所以成...
评分這半年來,突然想要一台MBPR,因此花了很多力氣上網研究到底Apple是甚麼東東,還翻了一下買很久卻未讀過的《賈伯斯傳》(Steven Paul Jobs,港譯「喬布斯」,台譯「賈伯斯」,本文以台譯為準)。偶爾在書局發現這部薄薄的小書,放在當眼處,無聊,便買了。 這本小書,也說不上揭...
评分这本书有一张苹果公司的汇报组织架构图。这是一家非常规机构的非常规组织架构图。首席执行官蒂姆·库克处于中心位置,像八爪鱼一样,十几个总裁副总裁都向他一个人汇报。他像蜘蛛一样,把公司织成一张网,他就在网中间,洞悉一切。 这就是乔布斯的杰作吧。 众...
评分Inside Apple 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024