Slideology : the art and science of creating great presenta pdf epub mobi txt 电子书下载 2025

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Principal of Duarte Design since 1990, Nancy Duarte passionately pursues the presentation development and design niche. One of the largest design firms in Silicon Valley and listed as a top woman-owned business in the area, Duarte Design is one of the few agencies in the world focused solely on presentations, whether they are delivered in person, online or via mobile device. Nancy's twenty years of experience working with global companies and thought leaders has influenced the perception of some of the world's most valuable brands and many of humanity's common causes.

出版者:O'Reilly Media

作者:[美] 南希·杜瓦特

出品人:

页数:300

译者:

出版时间:2008-8-12

价格:USD 30.00

装帧:Paperback

isbn号码:

丛书系列:

图书标签:

PPT
演讲
设计
沟通
design
管理
工具书
职场

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No matter where you are on the organizational ladder, the odds are high that you've delivered a high-stakes presentation to your peers, your boss, your customers, or the general public. Presentation software is one of the few tools that requires professionals to think visually on an almost daily basis. But unlike verbal skills, effective visual expression is not easy, natural, or actively taught in schools or business training programs. slide:ology fills that void.

Written by Nancy Duarte, President and CEO of Duarte Design, the firm that created the presentation for Al Gore's Oscar-winning film, An Inconvenient Truth, this book is full of practical approaches to visual story development that can be applied by anyone. The book combines conceptual thinking and inspirational design, with insightful case studies from the world's leading brands. With slide:ology you'll learn to:

Connect with specific audiences

Turn ideas into informative graphics

Use sketching and diagramming techniques effectively

Create graphics that enable audiences to process information easily

Develop truly influential presentations

Utilize presentation technology to your advantage

Millions of presentations and billions of slides have been produced -- and most of them miss the mark. slide:ology will challenge your traditional approach to creating slides by teaching you how to be a visual thinker. And it will help your career by creating momentum for your cause.

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读后感

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每一个决定都是有意图的，每个视觉元素排列背后都有其理性的思考，每种排序和结构都表达不同的含义，任何一个细节变化，无论多么细微都会分散观众的注意力，都会必然影响观众的理解。所有的设计都应该用来帮助对方更好地理解信息。了解对方需求的重要性，强调找到核心传播点...

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Presentation is not just a tool for your idea. You need to create the idea and share it via presentation. The presentation is sending the message of your creative thinking to audience who is supposed to resonate with it.

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仿佛在一夜之间，做ppt的趋势就从文字化向全图片化转变，也不管到底是不是全图的ppt是否适合，教人写ppt的书中就一直告诉你，要通俗易懂，要多图，看看人家jobs，全是图，人家还讲的那么好~ 这是矫枉过正。图片型的ppt和文字型的ppt各有适合的场合~重点看你想表达什...

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关于学习presentation的最后的忠告 1、听众是上帝：多多从受众的角度思考自己的表达 2、传播思想，打动世人：尽量做到每一次演示都包含启发性的有创意的思想观点（多看TED） 3、帮助听众看到你所描述的东西：尽量用视觉化、故事化的手段表达你的信息 4、练习设计，而...

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最大收获的就是，让我学习和思考制作PPT应该怎样创建Idea，怎样用最形象的方式表达出来。有两条原则我特别喜欢，一是Kiss原则，Keepitsimple stupid，二是Lessis sMore.