Principal of Duarte Design since 1990, Nancy Duarte passionately pursues the presentation development and design niche. One of the largest design firms in Silicon Valley and listed as a top woman-owned business in the area, Duarte Design is one of the few agencies in the world focused solely on presentations, whether they are delivered in person, online or via mobile device. Nancy's twenty years of experience working with global companies and thought leaders has influenced the perception of some of the world's most valuable brands and many of humanity's common causes.
No matter where you are on the organizational ladder, the odds are high that you've delivered a high-stakes presentation to your peers, your boss, your customers, or the general public. Presentation software is one of the few tools that requires professionals to think visually on an almost daily basis. But unlike verbal skills, effective visual expression is not easy, natural, or actively taught in schools or business training programs. slide:ology fills that void.
Written by Nancy Duarte, President and CEO of Duarte Design, the firm that created the presentation for Al Gore's Oscar-winning film, An Inconvenient Truth, this book is full of practical approaches to visual story development that can be applied by anyone. The book combines conceptual thinking and inspirational design, with insightful case studies from the world's leading brands. With slide:ology you'll learn to:
Connect with specific audiences
Turn ideas into informative graphics
Use sketching and diagramming techniques effectively
Create graphics that enable audiences to process information easily
Develop truly influential presentations
Utilize presentation technology to your advantage
Millions of presentations and billions of slides have been produced -- and most of them miss the mark. slide:ology will challenge your traditional approach to creating slides by teaching you how to be a visual thinker. And it will help your career by creating momentum for your cause.
Slide:ology 演说 第一章 树立全新理念 演说是一种重要的内外沟通交流的工具,它将影响很多人以及他们对你和你公司的印象. 观众只会在听演说和阅读幻灯片中选一样,而不会两样都选.所以,你要问自己,听和阅读,哪一个更有效? **演说是一个生态系统 The Presentation Survival ...
評分这本SlideOlogy是学习Presentation和幻灯片设计的必读书,一直以来我都向我的学生们推荐。 之前一直在网上流传英文的PDF版,国内很多读者都看过。现在有了中文版,中文读者可以受益了。感谢@慧敏编辑 和译者少游。这本书的翻译难度从书名就可以看出来了。我当初给这本书的建议...
評分本来想买中文版,但是一看到简体中文版的书名,还是决定买原版的。 总的来说有得有失,有时翻译会失去原文的一些意境,有时个人对词汇的把握不如译者的信与达,希望通过对原版的反复阅读,识其语,悉其意,悟其惮。 另外说明一下,京东买200减100,比美逊还便宜,使其可拥有的...
評分 評分每一个决定都是有意图的,每个视觉元素排列背后都有其理性的思考,每种排序和结构都表达不同的含义,任何一个细节变化,无论多么细微都会分散观众的注意力,都会必然影响观众的理解。所有的设计都应该用来帮助对方更好地理解信息。了解对方需求的重要性,强调找到核心传播点...
這本書的教旨是,用有力、簡介、生動的方式展示問題的本質和傳播解決它的方法。你需要思考問題和看透本質的能力,組織信息的能力,選擇並使用閤適的工具以及良好的審美觀。“設計是為瞭解決問題而不僅僅是為瞭美觀”,“練習設計而不是裝飾”——這其實是一本講設計的書。
评分Great! Great! Great!
评分visual thinking
评分藝術。。。
评分完全符閤我選擇設計類書籍的原則——看上去首先需要賞心悅目,這書本身的設計就是個典範,雜誌風格的多圖少字,主題清楚
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