The New Strategic Brand Management 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024

☆☆☆☆☆
簡體網頁||繁體網頁

Kapferer, Jean Noel 作者

譯者

2012-2 出版日期

512 頁數

$ 79.10 價格

叢書系列

9780749465155 圖書編碼

The New Strategic Brand Management 在線電子書圖書標籤: 品牌英文閱讀未讀完商業 Libgen已有

喜歡 The New Strategic Brand Management 在線電子書的讀者還喜歡

下載鏈接在頁面底部

點擊這裡下載

facebook linkedin mastodon messenger pinterest reddit telegram twitter viber vkontakte whatsapp 複製鏈接

想要找書就要到圖書目錄大全

book.wenda123.org

立刻按 ctrl+D收藏本頁

你會得到大驚喜!!

發表於2024-11-23

The New Strategic Brand Management 在線電子書 epub 下載 mobi 下載 pdf 下載 txt 下載 2024

The New Strategic Brand Management 在線電子書 epub 下載 pdf 下載 mobi 下載 txt 下載 2024

The New Strategic Brand Management 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024

The New Strategic Brand Management 在線電子書用戶評價

評分☆☆☆☆☆

嗯嗯，在寫3000字論文。

評分☆☆☆☆☆

Semester 1 - MK983 Brand Management and Strategy

評分☆☆☆☆☆

我們問kapferer考試考什麼，他說：就考我的書，孩兒們讀去吧...於是背書背到吐上課提到Keller和Aaker的時候隻淡淡地說一句“oh,btw,they are my competitors” 你屌！

評分☆☆☆☆☆

嗯嗯，在寫3000字論文。

The New Strategic Brand Management 在線電子書著者簡介

The New Strategic Brand Management 在線電子書 pdf 下載 txt下載 epub 下載 mobi 在線電子書下載

The New Strategic Brand Management 在線電子書圖書描述

Adopted internationally by business schools, MBA programmes and marketing practitioners alike, "The New Strategic Brand Management" is simply the reference source for senior strategists, positioning professionals and postgraduate students. Over the years it has not only established a reputation as one of the leading works on brand strategy but also has become synonymous with the topic itself. The new edition builds on this impressive reputation and keeps the book at the forefront of strategic brand thinking. Revealing and explaining the latest techniques used by companies worldwide, author Jean-Noel Kapferer covers all the leading issues faced by the brand strategist today, supported by an array of international case studies. With both gravitas and intelligent insight, the book reveals new thinking on topics such as putting culture and content into brands, the impact of private labels, the new dynamics of targeting and the comeback of local brands.

The New Strategic Brand Management 在線電子書下載 mobi epub pdf txt 在線電子書下載

想要找書就要到圖書目錄大全

book.wenda123.org

立刻按 ctrl+D收藏本頁

你會得到大驚喜!!