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Carol Tavris is a social psychologist, writer, and lecturer whose goal is to promote psychological science and critical thinking in improving our lives. She is coauthor, with Elliot Aronson, of "Mistakes Were Made (But Not by ME): Why we justify foolish beliefs, bad decisions, and hurtful acts," and, with Avrum Bluming, the forthcoming "Estrogen Matters." Her other major books include the landmark "Anger: The misunderstood emotion," a book well known for its critical look at unvalidated notions about the inevitability of anger and the need to "ventilate" it, and how anger can best be expressed constructively. She is also author of the award-winning "The Mismeasure of Woman: Why women are not the better sex, the inferior sex, or the opposite sex," and coauthor of two widely used textbooks, with Carole Wade, for introductory psychology. She has written hundreds of essays and book reviews on topics in psychological science, and is a highly regarded lecturer who has spoken to groups around the world, from New Zealand to Finland. She is a Fellow of the Association for Psychological Science and the Los Angeles Institute for the Humanities.

Elliot Aronson is a social psychologist and Professor Emeritus at the University of California at Santa Cruz and Distinguished Visiting Professor at Stanford University. He has previously taught at Harvard, the University of Texas and the University of Minnesota. As a researcher, he is best known for his groundbreaking research on social influence and persuasion as well as for the invention of the jigsaw classroom (a strategy for reducing prejudice in public schools).

He has written 22 books including The Social Animal, Age of Propaganda (with Anthony Pratkanis), Nobody Left to Hate, The Adventures of Ruthie and a Little Boy Named Grandpa (with his 7-year-oldgranddaughter, Ruth Aronson, and Mistakes Were Made But Not By Me (with Carol Tavris).

Aronson is the only person in the 120-year history of the American Psychological Association to have received all three of its highest awards: For Distinguished Research, Distinguished Teaching, and Distinguished Writing. In 1981, he was named Professor of the Year by the Council for the Advancement and Support of Education.

Among his other awards are the Gordon Allport prize for his contributions to inter-racial harmony and the William James Lifetime Achievement Award from the Association for Psychological Science (2007). Recently, his peers named him as one of the 100 most influential psychologists of the 20th Century.

He was elected to the American Academy of Arts and Sciences and

has served as President of the Society of Personality and Social Psychology as well as President of the Western Psychological Association.