UX Strategy 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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Jaime Levy 作者

O'Reilly Media

译者

2015-6 出版日期

312 页数

GBP 27.99 价格

Paperback

丛书系列

9781449372866 图书编码

UX Strategy 在线电子书图书标签: 用户体验产品经理 UX 设计交互设计 ux 产品策略产品

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发表于2024-12-22

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UX Strategy 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

UX Strategy 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

UX Strategy 在线电子书用户评价

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非常好

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very detailed, can execute step by step. However, not suitable for every situation

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终于在圣诞假期最后几天里啃完了这本书，感觉还挺有收获，记录了不少笔记。这本书很系统的写了设计产品的方法，而且作者是做咨询的从业者，所以很多阶段性产出都比较专业值得借鉴。

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very detailed, can execute step by step. However, not suitable for every situation

评分☆☆☆☆☆

very detailed, can execute step by step. However, not suitable for every situation

UX Strategy 在线电子书著者简介

Jaime Levy

拥有二十多年交互实践经验的用户体验策略专家。她的交互设计咨询公司JLR Interactive为创业公司以及思科、索尼等大型企业打造可持续的创新型互联网解决方案。Jaime热心于帮助世界各地的人们实践用户体验的创新方法，同时在南加利福尼亚大学兼任教授。

UX Strategy 在线电子书图书目录

UX Strategy 在线电子书 pdf 下载 txt下载 epub 下载 mobi 在线电子书下载

UX Strategy 在线电子书图书描述

User experience (UX) strategy requires a careful blend of business strategy and UX design, but until now, there hasn’t been an easy-to-apply framework for executing it. This hands-on guide introduces lightweight strategy tools and techniques to help you and your team craft innovative multi-device products that people want to use.

Whether you’re an entrepreneur, UX/UI designer, product manager, or part of an intrapreneurial team, this book teaches simple-to-advanced strategies that you can use in your work right away. Along with business cases, historical context, and real-world examples throughout, you’ll also gain different perspectives on the subject through interviews with top strategists.

Define and validate your target users through provisional personas and customer discovery techniques

Conduct competitive research and analysis to explore a crowded marketplace or an opportunity to create unique value

Focus your team on the primary utility and business model of your product by running structured experiments using prototypes

Devise UX funnels that increase customer engagement by mapping desired user actions to meaningful metrics

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UX Strategy 在线电子书读后感

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什么是UX Strategy? 标题很差，看副标题就行了——How to Devise Innovative Digital Products that People Want 也就是最开始验证产品，调研需求的过程。关乎的是Big picture，而不是产品的界面设计，用户体验细节。叫UX大概和作者本身UX的身份有关，同时也是鼓励设计师们进...

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