The Customer Century 在線電子書 圖書標籤:
發表於2024-11-10
The Customer Century 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024
Based on hundreds of hours of in-depth interviews with senior marketing and corporate communications managers from top companies such as Hewlett-Packard, Ericsson, Philips, and Xerox, this book provides keys to thriving in the upcoming "customer century". Companies must learn to integrate communications three dimensionally; externally with key customers, vertically between senior management and front-line workers, and horizontally across departments. Packed with hands-on advice, this book is an essential guide to success in the Customer Century.
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The Customer Century 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024