Copywriting 在线电子书 图书标签: PR 文案 广告 传媒 广告文案 marketing communication Design
发表于2024-11-14
Copywriting 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024
好看好看 适合学ad design journalism的 研读!
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评分好看好看 适合学ad design journalism的 研读!
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Creating effective copywriting is of vital importance in today's design and communication industries. Well-targeted copy and a strong brand voice are essential if you want to stand out from the competition.
Copywriting shows how to write for all formats and contexts from catalogs and products to advertising and websites. It explores the challenges of commercial writing providing the tools to become a confident and versatile copywriter.
Leading industry talents from both the US and UK are interviewed major campaigns covering all areas of the industry are illustrated in color and examined in depth and exercises and tips aid in developing writing editing and presentation skills.
Revealing the secrets of this rapidly expanding profession Copywriting provides the skills and techniques that will help you to thrive in the world of creative commercial writing.
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Copywriting 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024