Symbol 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024


Symbol

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Steven Bateman 作者
Laurence King
譯者
2011-5-23 出版日期
336 頁數
270.00元 價格
Paperback
叢書系列
9781856697279 圖書編碼

Symbol 在線電子書 圖書標籤: 設計  logo  平麵設計  符號  design  設計&藝術  Graphic  標誌   


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發表於2024-11-05

Symbol 在線電子書 epub 下載 mobi 下載 pdf 下載 txt 下載 2024

Symbol 在線電子書 epub 下載 pdf 下載 mobi 下載 txt 下載 2024

Symbol 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024



Symbol 在線電子書 用戶評價

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Pentagram 設計的很不錯。

評分

Pentagram 設計的很不錯。

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Pentagram 設計的很不錯。

評分

Pentagram 設計的很不錯。

評分

Pentagram 設計的很不錯。

Symbol 在線電子書 著者簡介

Steven Bateman is a freelance writer who has worked with some of the UK's leading design agencies. A regular contributor to Grafik magazine, he also writes for ISTD Condensed, Nico and Varoom. Angus Hyland is a graduate of the RCA and a partner at Pentagram Design London. In 2001 Hyland was the cocurator, with Roanne Bell, of Picture This, a British Council exhibition featuring the work of London illustrators.


Symbol 在線電子書 著者簡介


Symbol 在線電子書 pdf 下載 txt下載 epub 下載 mobi 在線電子書下載

Symbol 在線電子書 圖書描述

Symbols play an integral role in branding programs. More often than not, symbols are used alongside logotypes, the two working in tandem to illustrate the values and qualities of a brand to its audience. However, symbols can be hugely effective on their own, providing organizations and brands with marks that provide an instantly recognizable signifier when seen independently of the brand name and/or logotype. Nike's Swoosh is seldom seen with its corresponding logotype these days: it has become so familiar that we dont need the name to recognize the brand. Among countless other examples, the Shell symbol, Michelin's Bibendum, London Transports intersected circle, the Guinness Harp and the Woolmark symbol form a unique visual vernacular as ubiquitous and familiar as the man at work pictogram. The book features over 1300 symbols, organized into groups and sub-groups according to their visual characteristics. Each category includes a short introduction, with expanded captions providing information on who the symbol was designed for, who designed it, when, and where appropriate, what the symbol stands for. These sections are interspersed with short case studies on both classic examples of symbols still in use, and exceptional examples of recently designed symbols.

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