达莱尔·哈夫,美国统计专家。1913年出生在美国爱荷华州,毕业于爱荷华州立大学(the State University of lowa),获得学士学位和硕士学位,在此期间他由于成绩优异加入了美国大学优等生的荣誉学会(Phi Beta Kappa),同时还参加了社会心理学、统计学以及智力测验等研究项目。达莱尔·哈夫的文章多见于《哈泼斯》、《星期六邮报》、《时尚先生》以及《纽约时报》等美国顶尖媒体。1963年,由于他的贡献被授予国家学院钟奖(National School Bell )
"There is terror in numbers," writes Darrell Huff in How to Lie with Statistics. And nowhere does this terror translate to blind acceptance of authority more than in the slippery world of averages, correlations, graphs, and trends. Huff sought to break through "the daze that follows the collision of statistics with the human mind" with this slim volume, first published in 1954. The book remains relevant as a wake-up call for people unaccustomed to examining the endless flow of numbers pouring from Wall Street, Madison Avenue, and everywhere else someone has an axe to grind, a point to prove, or a product to sell. "The secret language of statistics, so appealing in a fact-minded culture, is employed to sensationalize, inflate, confuse, and oversimplify," warns Huff.
Although many of the examples used in the book are charmingly dated, the cautions are timeless. Statistics are rife with opportunities for misuse, from "gee-whiz graphs" that add nonexistent drama to trends, to "results" detached from their method and meaning, to statistics' ultimate bugaboo--faulty cause-and-effect reasoning. Huff's tone is tolerant and amused, but no-nonsense. Like a lecturing father, he expects you to learn something useful from the book, and start applying it every day. Never be a sucker again, he cries!
Even if you can't find a source of demonstrable bias, allow yourself some degree of skepticism about the results as long as there is a possibility of bias somewhere. There always is.
Read How to Lie with Statistics. Whether you encounter statistics at work, at school, or in advertising, you'll remember its simple lessons. Don't be terrorized by numbers, Huff implores. "The fact is that, despite its mathematical base, statistics is as much an art as it is a science." --Therese Littleton
我想,像我这样对数字不敏感的人一定很多。尤其在这个资讯如此泛滥的时代,我们太轻信于书面的数字。可这些都一定是真实的吗?你有没有想过,自己的头脑常常是别人的跑马场? 这本书之所以少有关注,可以就是因为“统计”这样一个不太讨人喜欢的词语。不过我还是希望读过此书人...
评分PS:有人说它简单,殊不知德国统计学教授《统计数据的真相》一书的作者瓦尔特·克莱默先生将之誉为“一切灵感的源泉”,我想这就是大家的魅力,化复杂为简单堪称智慧 有人一听“统计”就摇头,靠近一些,翻开读上两段,还统计一个“清白”…… ——————————...
评分问:你只有10平米的房屋,邻居从90平米换到190平米,你的居住面积有没有增加? 答:没有。 错,你在平均住房面积里增加了50平米。 这虽然是有关平均数的一则讽刺笑话,但却很能够说明我们常常会被各种各样的统计数字所欺骗和愚弄,但我们却并非能够敏锐的洞察一切,原因就是...
评分 评分此书甚好,可结合李世默的TED演讲一起看。最简单技巧就是只放出自己想让观众看到的一面,只给出这一个方面的数据,观众自己就会脑补出全貌,被引导得出谬论 @字润之
评分此书甚好,可结合李世默的TED演讲一起看。最简单技巧就是只放出自己想让观众看到的一面,只给出这一个方面的数据,观众自己就会脑补出全貌,被引导得出谬论 @字润之
评分其实某些手段我自己都曾不知不觉用过
评分play around with your data!
评分半个世纪前的书
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