Sprint 在线电子书 图书标签: 设计 商业 思维 设计理论 谷歌 prototype 互联网 英文原版
发表于2025-04-16
Sprint 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2025
A great reference, however, your team won't be convinced just because you throw this book on their table. Let's be honest, 5 whole days is a long time in the production cycle. Top-down support, sufficient reasoning, and the right people/resource are required to make it work.
评分首先定义设计冲刺(Sprint):一周内制定目标、敲定方案、做出产品、完成测试的高效流程。完整的流程根据书本目录,可以分为五天: 第一天:以结果导向制定长期目标,将遇到的挑战细化为前进地图,请专家分享见解,将最重要的部分抽取为单周目标用行动落实。 第二天:对现有想法重组改进为多种解决方案,用简图归纳分类。 第三天:评测解决方案简图,决策出最符合长期目标的方案,将方案放在场景下开始计划模型。 第四天:终于从思考落实为行动,将场景、方案串联起来,内部沟通,搭建产品模型。 第五天:选取客户测试产品,收集反馈,吸取教训。
评分首先定义设计冲刺(Sprint):一周内制定目标、敲定方案、做出产品、完成测试的高效流程。完整的流程根据书本目录,可以分为五天: 第一天:以结果导向制定长期目标,将遇到的挑战细化为前进地图,请专家分享见解,将最重要的部分抽取为单周目标用行动落实。 第二天:对现有想法重组改进为多种解决方案,用简图归纳分类。 第三天:评测解决方案简图,决策出最符合长期目标的方案,将方案放在场景下开始计划模型。 第四天:终于从思考落实为行动,将场景、方案串联起来,内部沟通,搭建产品模型。 第五天:选取客户测试产品,收集反馈,吸取教训。
评分super!!got lots of inspiration also for personal efficient life
评分audio
Jake Knapp created the Google Ventures sprint process and has run more than a hundred sprints with startups such as 23andme, Slack, Nest, and Foundation Medicine. Previously, Jake worked at Google, leading sprints for everything from Gmail to Google X. He is currently among the world’s tallest designers.
John Zeratsky has designed mobile apps, medical reports, and a daily newspaper (among other things). Before joining Google Ventures, he was a design lead at YouTube and an early employee of FeedBurner, which Google acquired in 2007. John writes about design and productivity for Wall Street Journal, Fast Company, and Wired. He studied journalism at the University of Wisconsin.
Braden Kowitz founded the Google Ventures design team in 2009 and pioneered the role of “design partner” at a venture capital firm. He has advised close to two hundred startups on product design, hiring, and team culture. Before joining Google Ventures, Braden led design for several Google products, including Gmail, Google Apps for Business, Google Spreadsheets, and Google Trends.
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“Every business leader I know worries about the same thing: Are we moving fast enough? The genius of Jake Knapp’s Sprint is its step-by-step breakdown of what it takes to solve big problems and do work that matters with speed and urgency. A sprint is a cure for what ails companies in an ever faster world.”—Beth Comstock, vice chair of GE
"The key to success, often, is building the right habits. But which habits work best? Sprint offers powerful methods for hatching ideas, solving problems, testing solutions—and finding those small, correct habits that make all the right behaviors fall in place." – Charles Duhigg, author of The Power of Habit
"To quote one of my colleagues, “don’t get ready, get started”. Through hard won experience Jake Knapp and the team at Google Ventures have refined an efficient, hands-on approach to solving your product, service and experience design challenges. Try the book and try a Sprint." – Tim Brown, CEO of IDEO and author of Change By Design
"Read this book and do what it says if you want to build better products faster." – Ev Williams, founder of Medium, Blogger, and Twitter
这本书中的冲刺计划和我们建筑行业的项目投标有着异曲同工之处。在投标阶段,一般也就是20个工作日(即一个月时间),最重要的阶段为第一周:发散思维,出想法,定大方向阶段(和书中的5天5步骤很类似)。后几周其实主要是深化想法,同时反向优化最开始的方案。从书中可以学到...
评分从团队实践和作业角度,利用案例梳理5天设计冲刺的流程,实操性强。不过在国内有一些现实问题,毕竟区域商业环境和模型建立(尤其是产品)效率有差异,另外,大部分公司决策者比较难在此类流程中做全身心投入。 作为广告营销从业者,也希望更多跳脱出甲乙方关系链,真正以帮助...
评分这真是神奇的5天,作者用一本书的篇幅告诉我如何五天完成一个项目迭代,而我用了五天的时间把这本书读完。 迭代一词在互联网行业不算新鲜,对很多工程师而言就是噩梦的开始,而对于另外一些掌握方法的人而言却是快乐的源泉。最能体现这个词的当然是小米的九九六以及因此而形成...
评分 评分MVP的核心就是:用最小的成本、最高的效率,去验证实现目标的核心前提假设,给予决策者正确的反馈,从而做出判断。 MVP制作流程:确认目标-→找出核心前提假设-→提出解决方案框架-→丰富完善方案细节-→制作产品原型-→进行用户验证-→反馈-、迭代循环。 目标 1、核心在于一致...
Sprint 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2025