How We Decide

How We Decide pdf epub mobi txt 電子書 下載2025

About the Author

Jonah Lehrer is editor at large for Seed magazine and the author of Proust Was a Neuroscientist (2007) and How We Decide (February 2009). A graduate of Columbia University and a Rhodes Scholar, Lehrer has worked in the lab of Nobel Prize winning neuroscientist Eric Kandel and has written for the New Yorker, Wired, Boston Globe, Washington Post, and Nature, and writes a highly regarded blog, The Frontal Cortex. Lehrer also commentates for NPR s Radio Lab.

出版者:Houghton Mifflin Co
作者:Jonah Lehrer
出品人:
頁數:302
译者:
出版時間:2009-02-09
價格:USD 25.00
裝幀:Hardcover
isbn號碼:9780618620111
叢書系列:
圖書標籤:
  • 心理學 
  • 思維 
  • 判斷與決策 
  • 認知科學 
  • 決策 
  • 心理 
  • Mind 
  • decide 
  •  
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Product Description

The first book to use the unexpected discoveries of neuroscience to help us make the best decisions.

Since Plato, philosophers have described the decision-making process as either rational or emotional: we carefully deliberate, or we blink and go with our gut. But as scientists break open the mind's black box with the latest tools of neuroscience, they re discovering that this is not how the mind works. Our best decisions are a finely tuned blend of both feeling and reason and the precise mix depends on the situation. When buying a house, for example, it s best to let our unconscious mull over the many variables. But when we re picking a stock, intuition often leads us astray. The trick is to determine when to use the different parts of the brain, and to do this, we need to think harder (and smarter) about how we think.

Jonah Lehrer arms us with the tools we need, drawing on cutting-edge research as well as the real-world experiences of a wide range of deciders from airplane pilots and hedge fund investors to serial killers and poker players.

Lehrer shows how people are taking advantage of the new science to make better television shows, win more football games, and improve military intelligence. His goal is to answer two questions that are of interest to just about anyone, from CEOs to firefighters: How does the human mind make decisions? And how can we make those decisions better?

具體描述

讀後感

評分

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本书的名字很标题党,封面也很夸张,乍看之下以为又是某本东拼西凑的励志,决策产物,差点走宝!实则是一本运用神经学的角度解释人类的一些心理现象,重新审视人类的“理性与感性”这两大法宝的通俗科普书。 本书既科普了神经学的一些常识,而且对启发个人思考有很大帮助!力荐...  

評分

評分

本书的名字很标题党,封面也很夸张,乍看之下以为又是某本东拼西凑的励志,决策产物,差点走宝!实则是一本运用神经学的角度解释人类的一些心理现象,重新审视人类的“理性与感性”这两大法宝的通俗科普书。 本书既科普了神经学的一些常识,而且对启发个人思考有很大帮助!力荐...  

用戶評價

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頓悟需要心無雜念。 如果一個人的多巴胺神經元內化經驗形成一套對當前情況迅速做齣反應的直覺,他就成瞭專傢,情緒引導著我們的快速決定 。“錨定效應”。錶揚孩子不能說“你很聰明” ,而是要說“你很努力”。理性的人能更好地調節情緒。容忍不確定性。

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Dopamine原來比我想象中扮演的角色的要牛多瞭……但凡書有犯罪學傢和神經科學傢們插一腳,明顯有趣多瞭~

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其實這本書的思路和觀點,和思考快與慢中提到的齣奇一緻,然後結閤這個理論就可以證明outliner中專傢培養直覺以及順帶的一萬小時天纔理論,於是這類認知科學的花式組閤又多瞭一個新可能(也就是暢銷書騙錢),當然之後說的 Thinking about thinking,還是值得一看的,總體來說不錯,雖然拼拼湊湊,也算玩齣瞭花樣。

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這本書告訴我們,“精蟲上腦”這個錶述是多麼栩栩如生又精妙準確……

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這本書和think fast and slow挑一本看就行瞭,重閤度蠻大。直覺是判斷很重要的一部分。如何培養直覺的正確性呢,不斷的,有糾錯反饋的練習。如果理論正確的話,冥想,禪定,打坐之類內省的功夫也可以讓直覺更加敏銳

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