Spent 在线电子书 图书标签: 社会 psychology sociology marketing science consumption 科普 社会学
发表于2024-12-23
Spent 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024
坚定不移anti evolutionary psychology.
评分开了个头,有点意思。天呐,读太久都忘记了
评分浅显的道理反过来复过去说倒也能说出点老太婆的肚皮来啊——净道道儿~
评分开了个头,有点意思。天呐,读太久都忘记了
评分浅显的道理反过来复过去说倒也能说出点老太婆的肚皮来啊——净道道儿~
Geoffrey Miller is an evolutionary psychologist
and author of The Mating Mind. He was educated at
Columbia and Stanford and is associate professor of
psychology at the University of New Mexico. He lives
in Albuquerque, New Mexico, with his wife, daughter,
and many products.
Evolutionary psychology—the compelling science
of human nature—has clarified the prehistoric origins
of human behavior and influenced many fields ranging
from economics to personal relationships. In Spent
Geoffrey Miller applies this revolutionary science’s
principles to a new domain: the sensual wonderland
of marketing and status seeking that we call American
consumer culture. Starting with the basic notion that
the goods and services we buy unconsciously advertise
our biological potential as mates and friends, Miller
examines the hidden factors that dictate our choices in
everything from lipstick to cars, from the magazines
we read to the music we listen to. With humor and
insight, Miller analyzes an array of product choices
and deciphers what our decisions say about ourselves,
giving us access to a new way of understanding—and
improving—our behaviors. Like Freakonomics or The
Tipping Point, Spent is a bold and revelatory book that
illuminates the unseen logic behind the chaos of consumerism
and suggests new ways we can become happier
consumers and more responsible citizens.
A leading evolutionary
psychologist probes the hidden
instincts behind our working,
shopping, and spending
这本书是之前在上《跨文化心理学》讲到大五人格的时候老师推荐的,买了快一年了,一直放在家里,这次疫情在家里偶然翻到,就拿出来看看。但赶上论文、实习、毕业,快两个月才读完。今天终于有时间整理出来。 这是一本整体关于消费主义研究的书,只有在第二部分探究人类的根本消...
评分味同嚼蜡的看完了,不仅行文晦涩,关键在于似乎作者是故意为之!他希望通过他的大量准备跨越诸多学术领域的知识再配上一个商业味十足的商业类领域的书名,可以让他的著作独树一帜!不过文中他的观点还是漏洞颇多,论证的过程根本不够严谨细致,靠四处引用名家观点、出处并不能...
评分味同嚼蜡的看完了,不仅行文晦涩,关键在于似乎作者是故意为之!他希望通过他的大量准备跨越诸多学术领域的知识再配上一个商业味十足的商业类领域的书名,可以让他的著作独树一帜!不过文中他的观点还是漏洞颇多,论证的过程根本不够严谨细致,靠四处引用名家观点、出处并不能...
评分 评分我们生活在一个消费主义为主导的商品社会,每次当我们浏览货架、观赏广告或宣传册时,从来没有意识到自己正在陷入商家为我们布下的圈套!一切商品的背后都有一个策划团队在进行有针对性的销售套路,这个套路决定了商品的宣传、定价和销售方式都是按照计划来展开的,而这一切都...
Spent 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024