Managing Innovation, Design and Creativity

Managing Innovation, Design and Creativity pdf epub mobi txt 电子书 下载 2025

出版者:Wiley
作者:Bettina von Stamm
出品人:
页数:592
译者:
出版时间:2008-05-19
价格:578.00元
装帧:Paperback
isbn号码:9780470510667
丛书系列:
图书标签:
  • Management 
  • 英文原版 
  • innovation 
  • design 
  •  
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Innovation is the major driving force in organisations today. With the rise of truly global markets and the intensifying competition for customers, employees and other critical resources, the ability to continuously develop successful innovative products, services, processes and strategies is essential. While creativity is the starting point for any kind of innovation, design is the process through which a creative idea or concept is translated into reality. Managing Innovation, Design and Creativity, 2nd Edition brings these three strands together in a discussion built around a collection of up-to-date case studies.

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真的不怎么样,写得像文献综述。并没有很深刻去探讨innovation, design和creativity的关系。

评分

真的不怎么样,写得像文献综述。并没有很深刻去探讨innovation, design和creativity的关系。

评分

真的不怎么样,写得像文献综述。并没有很深刻去探讨innovation, design和creativity的关系。

评分

真的不怎么样,写得像文献综述。并没有很深刻去探讨innovation, design和creativity的关系。

评分

真的不怎么样,写得像文献综述。并没有很深刻去探讨innovation, design和creativity的关系。

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