Pitch Anything

Pitch Anything pdf epub mobi txt 電子書 下載2025

出版者:McGraw-Hill Education
作者:Oren Klaff
出品人:
頁數:240
译者:
出版時間:2011-3-16
價格:GBP 17.99
裝幀:Hardcover
isbn號碼:9780071752855
叢書系列:
圖書標籤:
  • 商業 
  • 商業技能 
  • 溝通 
  • Sales 
  • 英文原版 
  • 金融 
  • 心理 
  • Networking 
  •  
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Gold Medal Winner--Tops Sales World's Best Sales and Marketing Book "Fast, fun and immensely practical." -JOE SULLIVAN, Founder, Flextronics "Move over Neil Strauss and game theory. Pitch Anything reveals the next big thing in social dynamics: game for business." -JOSH WHITFORD, Founder, Echelon Media "What do supermodels and venture capitalists have in common?They hear hundreds of pitches a year. Pitch Anything makes sure you get the nod (or wink) you deserve." -RALPH CRAM, Investor "Pitch Anything offers a new method that will differentiate you from the rest of the pack." -JASON JONES, Senior Vice President, Jones Lang LaSalle "If you want to pitch a product, raise money, or close a deal, read Pitch Anything and put its principles to work." -STEVEN WALDMAN, Principal and Founder, Spectrum Capital "Pitch Anything opened my eyes to what I had been missing in my presentations and business interactions." -LOUIE UCCIFERRI, President, Regent Capital Group "I use Oren's unique strategies to sell deals, raise money, and handle tough situations." -TAYLOR GARRETT, Vice President, White Cap "A counter-intuitive method that works." -JAY GOYAL, CEO, SumOpti About the Book: When it comes to delivering a pitch, Oren Klaff has unparalleled credentials. Over the past 13 years, he has used his one-of-a- kind method to raise more than $400 million-and now, for the fi rst time, he describes his formula to help you deliver a winning pitch in any business situation. Whether you're selling ideas to investors, pitching a client for new business, or even negotiating for a higher salary, Pitch Anything will transform the way you position your ideas. According to Klaff, creating and presenting a great pitch isn't an art-it's a simple science. Applying the latest findings in the field of neuroeconomics, while sharing eye-opening stories of his method in action, Klaff describes how the brain makes decisions and responds to pitches. With this information, you'll remain in complete control of every stage of the pitch process. Pitch Anything introduces the exclusive STRONG method of pitching, which can be put to use immediately: Setting the Frame Telling the Story Revealing the Intrigue Offering the Prize Nailing the Hookpoint Getting a Decision One truly great pitch can improve your career, make you a lot of money-and even change your life. Success is dependent on the method you use, not how hard you try. "Better method, more money," Klaff says. "Much better method, much more money." Klaff is the best in the business because his method is much better than anyone else's. And now it's yours. Apply the tactics and strategies outlined inPitch Anything to engage and persuade your audience-and you'll have more funding and support than you ever thought possible.

具體描述

讀後感

評分

[cp]刚才推荐的那本书《重新定义推销》系统讲的就是【“STRONG”Pitch法】的理论和实操,游戏化的社交博弈技巧,“你”自己是主场。 S:Setting the Frame(建立框架); T:Telling the Story(讲好故事); R:Revealing the Intrigue(激起兴趣);O:Offering the Prize(...  

評分

吸引框架重视框架时间框架道德框架逻辑框架,连环框组合套 从分析对手开始,步步为营,设计一条引人入胜的说服路径,像一个导演一样 说服是一场感性与理性的完美结合,感性就是击中人性的痛点,理性就是逻辑论证帮助排雷 看的时候没觉得有什么妙处,结合到实际中,发现处处都在...  

評分

評分

[cp]刚才推荐的那本书《重新定义推销》系统讲的就是【“STRONG”Pitch法】的理论和实操,游戏化的社交博弈技巧,“你”自己是主场。 S:Setting the Frame(建立框架); T:Telling the Story(讲好故事); R:Revealing the Intrigue(激起兴趣);O:Offering the Prize(...  

評分

作为演讲教练,我面临很多高级经理人和C Level高管在提案和演讲方面的挑战。简单的说,当人们搞不定这件事的时候会来找我。而我的工作,就是通过解释和演示,设计适当的练习来帮助他们离开原来的状态,运用新的方法和策略。这件事很难,我是说让别人发生改变很难,这就是教学的...  

用戶評價

评分

看的中文版《重新定義推銷》

评分

商業社交技能,怎樣presenting and persuading

评分

豆瓣上為啥沒有這本書的中文版?教授讓我讀這本書然後給他個讀後感的。隻能說,理論框架works,但是在天朝的文化體係下,不一定能實踐。

评分

這本不是PMBA推薦麼,為啥豆瓣裏都沒人讀的

评分

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