The Economic Naturalist 在线电子书 图书标签: 经济学 经济 economic 经济入门趣味书 英文原版 《经济学中的自然主义》 RobertFrank Economics
发表于2025-04-05
The Economic Naturalist 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2025
日常的有趣经济现象
评分有意思的问答书,以经济学的视角来解读周遭的世界
评分mind-expanding and eye-opener! 居然有一章用经济学分析marriage。。。
评分比较不喜欢这些经济学快餐书。适合作为初级微观的课外读物
评分absolutely love it. Would recommend my son or daughter to read it in the future
Robert H. Frank is a professor of Management and Professor of Economics at the Johnson Graduate School of Management, Cornell University. His "Economic Scene" column appears monthly in The New York Times. He is the author of Choosing the Right Pond, The Winner-Take-All Society, and Luxury Fever, among others. He lives in Ithaca, New York.
The fascinating and playful guide to how economics explains the simple but profound ideas that govern our world.
Why do the keypads on drive-up cash machines have Braille dots? Why are round-trip fares from Orlando to Kansas City higher than those from Kansas City to Orlando?
For decades, Robert Frank has been asking his economics students to pose and answer questions like these as a way of learning how economic principles operate in the real world--which they do everywhere, all the time.
Once you learn to think like an economist, all kinds of puzzling observations start to make sense. Drive-up ATM keypads have Braille dots because it's cheaper to make the same machine for both drive-up and walk-up locations. Travelers from Kansas City to Orlando pay less because they are usually price-sensitive tourists with many choices of destination, whereas travelers originating from Orlando typically choose Kansas City for specific family or business reasons.
The Economic Naturalist employs basic economic principles to answer scores of intriguing questions from everyday life, and, along the way, introduces key ideas such as the cost benefit principle, the "no cash left on the table" principle, and the law of one price. There is no more delightful and painless way of learning these fundamental principles.
"Smart, snappy and delightful. Bob Frank is one of America's best writers on economics." -- Tyler Cowen, George Mason University, and author of In Praise of Commercial Culture and What Price Fame?
"Fascinating, mind-expanding, and lots of fun." -- Steven Pinker, Harvard University, and author of The Blank Slate, How the Mind Works, and The Stuff of Thought
今天刚刚把《牛奶可乐经济学》这本书看完。书是在当当网上购买的。说起当当网,只要有网上购书经验的童鞋都不会陌生,经常和当当一起被提及的,还有卓越网。在这两个网上购书多了,也渐渐发现一个情况。以豆瓣今天推荐的书来说吧:四本书,其中有三本(包括《圈》、《麦》...
评分作者一直提倡这种简单的博物经济学,是不是也说明了本身见识很普通? 1.为什么新娘通常花数千美元买一套她们永不再穿的婚纱,可新郎却往往租用便宜的礼服——哪怕以后有很多场合都可能会用得上它? a) 因为大多数新娘在婚礼那天都希望显得漂亮又时尚,所以租赁公司必须储备大...
评分两周前自卓越网上购买了美国康奈尔大学管理学院罗伯特•弗兰克教授教授所著的《牛奶可乐经济学》的中译本,不到三个晚上已经看完。作为不曾接触过经济学的普通读者,我由衷感谢教授所著的这本书,他用日常可见的经济现象解说经济学原理,通过诸如牛奶和可乐不同形状的包装形...
评分如果说这本书有什么意义的话, 那么它可能普及了一些经济学概念, 吸引人对经济学的兴趣, 如此而已. 我对这本书的总体评价应该说是相当负面的. 这本书, 在我看来, 展示的并非经济学的运用, 而是为日常现象提供一个可能的经济学解释. 而让本书失去价值的正是, 它仅仅寻求一种"可...
The Economic Naturalist 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2025