Marketing Leadership in Hospitality and Tourism 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

☆☆☆☆☆
简体网页||繁体网页

Shoemaker, Stowe/ Lewis, Robert C./ Yesawich, Peter C. 作者

Prentice Hall

译者

2006-10 出版日期

688 页数

$ 180.12 价格

Paperback

丛书系列

9780131182400 图书编码

Marketing Leadership in Hospitality and Tourism 在线电子书图书标签: 市场营销学习酒店管理酒店休斯顿大学酒店管理

喜欢 Marketing Leadership in Hospitality and Tourism 在线电子书的读者还喜欢

下载链接在页面底部

点击这里下载

想要找书就要到图书目录大全

book.wenda123.org

立刻按 ctrl+D收藏本页

你会得到大惊喜!!

发表于2024-11-27

facebook linkedin mastodon messenger pinterest reddit telegram twitter viber vkontakte whatsapp 复制链接

Marketing Leadership in Hospitality and Tourism 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

Marketing Leadership in Hospitality and Tourism 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

Marketing Leadership in Hospitality and Tourism 在线电子书用户评价

评分☆☆☆☆☆

教材

评分☆☆☆☆☆

教材

评分☆☆☆☆☆

教材

评分☆☆☆☆☆

教材

评分☆☆☆☆☆

教材

Marketing Leadership in Hospitality and Tourism 在线电子书著者简介

Marketing Leadership in Hospitality and Tourism 在线电子书图书目录

Marketing Leadership in Hospitality and Tourism 在线电子书 pdf 下载 txt下载 epub 下载 mobi 在线电子书下载

Marketing Leadership in Hospitality and Tourism 在线电子书图书描述

For courses in Hospitality Marketing and/or Tourism. How do you gain a sustainable competitive advantage in today's global hospitality industry? Are there ways to attract and keep a customer over the course of a lifetime? Marketing Leadership in Hospitality and Tourism, Fourth Edition addresses the marketing strategies and tactics known to be effective in the industry such as strategic pricing and revenue management, customer loyalty programs, proven communication mixes, and more! Each chapter explores how to market services and the hospitality experience from both an academic and industry point of view. Over sixty Case Studies, on CD-ROM included with each textbook, bring the material to life in real-world situations based on actual events. International examples, web exercises and intriguing interviews help students learn about marketing and also about the industry itself.

Marketing Leadership in Hospitality and Tourism 在线电子书下载 mobi epub pdf txt 在线电子书下载

想要找书就要到图书目录大全

book.wenda123.org

立刻按 ctrl+D收藏本页

你会得到大惊喜!!