Robin Williams是世界著名的设计师、技术专家和畅销书作家。通过写书和授课,她已经影响了整整一代数字设计师。同时,作为Adobe和Mac技术社区内的偶像级专家,她拥有大批的拥戴者。她是Publish Magazine、Adobe Magazine等杂志的专栏作家,是MacWorld Expo等业界重要活动和组织的顾问委员会成员,还创办了Santa Fe电影艺术学院。除本书外,她还著有几十部畅销图书和获奖著作,包括The Non-Designer's Web Book、Robin WilliamsDesign Workshop、TheLittleMacBook等.有的书已被翻译为15种文字,产生了世界性的影响。
These days, it's not just corporate marketing directors tasked with giving computer-based presentations-anyone forced to stand in front of a crowd and talk for more than three minutes had better know how to put together a slide presentation. You're not a professional designer, but you want your slides to look professional. What do you do? Enter Robin Williams, the beloved, best-selling non-designer's designer (with over 850,000 copies of The Non-Designer's Design Book in print!) who has taught an entire generation the basics of design and typography. In The Non-Designer's Presentation Book, Robin expands upon the design principles introduced in her award-winning Non-Designer's series. She explains four fundamental principles of good design as applied to digital presentations, and adds four more principles specific to clear communication with slides. Whether you work with a Mac or PC, PowerPoint or Keynote, let Robin guide you, in her signature, light-hearted style, through the entire process of creating a presentation-from using the right software to organizing your ideas to designing effective, beautiful slides that won't put your audience to sleep. In this essential guide to presentation design, you'll learn: * What makes a good presentation or a bad one * How to plan, organize, and outline your presentation * Four principles of designing effective presentations * Four principles for designing beautiful slides that communicate clearly * An exhaustive list of timeless presentation rules...that you should totally ignore
四大基本原则:对比、重复、对其、亲密性。 亲密性:将相关的项组织起来,移动这些项,使得物理位置相互靠近。同时把最重要的东西凸现出来,并且加大对比。同时彼此之间的要有相似性,而且要有物理距离。 标题加粗加大一号,正文一般,在下一级就使用斜体。 如何判断有否达到...
评分本书推荐给非设计类的朋友们读,这一点在书的前言部分就已有阐述,例如你是一个大公司的文秘,突然被领导委派一个紧急的广告传单的设计,你找不到人或者想自己解决的时候;或者你是一个销售经理,你需要在短时间内做一份ppt用在谈判席上时,你没学过这方面的东西,但你又不想做...
评分这确实不是一本仅供平面设计师参阅的工具书或是大学生课程大纲里的101教学书。 翻阅时,我头脑中一直充满了各种虚拟语态的句子: 如果我大学的时候就读到这本书该有多好啊! 如果我在做求职简历的时候就读到这本书该有多好啊! 如果我在刚入职的时候就读到这本书我应该可以成长...
评分本书推荐给非设计类的朋友们读,这一点在书的前言部分就已有阐述,例如你是一个大公司的文秘,突然被领导委派一个紧急的广告传单的设计,你找不到人或者想自己解决的时候;或者你是一个销售经理,你需要在短时间内做一份ppt用在谈判席上时,你没学过这方面的东西,但你又不想做...
推荐:简明,扼要,有用
评分很实用的技巧,书本身设计的也很漂亮,看起来非常舒服。喜欢这个作者的n本书。
评分讲PPT的基本设计原则,简洁有效,值得一看
评分推荐:简明,扼要,有用
评分推荐:简明,扼要,有用
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