Insanely Simple 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2025

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Segall, Ken 作者

Portfolio

譯者

2012-4-26 出版日期

240 頁數

£ 14.99 / USD 25.95 價格

叢書系列

9781591844839 圖書編碼

Insanely Simple 在線電子書圖書標籤: 蘋果 Apple 喬布斯商業瘋狂地簡約設計計算機美國

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發表於2025-04-28

Insanely Simple 在線電子書 epub 下載 mobi 下載 pdf 下載 txt 下載 2025

Insanely Simple 在線電子書 epub 下載 pdf 下載 mobi 下載 txt 下載 2025

Insanely Simple 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2025

Insanely Simple 在線電子書用戶評價

評分☆☆☆☆☆

敘述的方式很有意思，但老喬是神這一套我不買賬

評分☆☆☆☆☆

Being brutal and being respected are not mutually exclusive. In fact, showing a little of that brutal honesty at the right time is a pretty good way to earn respect.

評分☆☆☆☆☆

Simple can be harder than complex. You have to work hard to get your thinking clean to make it simple. But it's worth it in the end, because once you get there, you can move mountains. - Steve Jobs

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作者喬布斯真愛/做到簡單何其睏難/好久沒看英文書真心覺得好長

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一般,也就記住瞭幾個段子,比如教主之前堅持給iMac命名為Macman,比如教主考慮過齣免費的os X,開機前放一分鍾廣告啥的

Insanely Simple 在線電子書著者簡介

Ken Segall first started working with Steve Jobs in 1985 at NEXT's advertising agency, Ammirati & Puris. After Steve's return to Apple in 1997, Ken was appointed TBWAChiatDay's creative director for Apple and went on to work on Apple advertising for the next 14 years, including the legendary "Think Different" campaign.

Insanely Simple 在線電子書著者簡介

Insanely Simple 在線電子書 pdf 下載 txt下載 epub 下載 mobi 在線電子書下載

Insanely Simple 在線電子書圖書描述

Apple is the world's most iconic company. It creates products that people fall in love with - and then markets them with spectacular success. Ken Segall has been behind much of that marketing for many years. He created the 'i', encouraged us to 'Think Different', and in the process played a key role in Apple's resurrection. Now he gives us a rare insight into one of the core principles that drive's Apple's success: simplicity. Inspired by Steve Jobs, this is an obsession that starts at the top of Apple and cascades throughout the entire global organisation. It dictates the way Apple is structured, the way it innovates and the way it speaks to its customers. Simplicity is a guideline, a style, a goal and a measuring stick. In "Insanely Simple" Ken brings the principles of simplicity to life in the context of milestone moments in Apple history. He explains how the religion of simplicity led Apple to enter new markets and humble competitors many times its size. And he provides principles that readers can use in their own careers and companies. We can all learn something from Apple. The power of simplicity can help anyone stand out in a complicated world.

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